Snow Craft Generations : Mervin Manufacturing
In the mid ’80s Mervin Manufacturing’s Mike Olson and Pete Saari were some of the first board makers to move away from using fins to turn and introduce camber and metal edges, helping to define the modern snowboard. But back then, the snowboard industry was in its infancy and before long the guys were 150,00 dollars in debt. The new season of Snow Craft kicks off with a look at what it took for Olson and Saari to get the Gnu and Lib Tech brands off the ground.
Snow Craft is TransWorld’s original video series, created by Lukas and Jesse Huffman, celebrating grassroots board builders past and present. The new series, Snow Craft Generations, looks at the triumphs and failures of Dimitrije Milovich from Winterstick, and Pete Saari and Mike Olson from Mervin Manufacturing, as well as some up and coming board shapers. It's a must watch for anyone who calls themselves a snowboarder
Written and Produced by Jesse Huffman and Lukas Huffman
Directed by Lukas Huffman
See the full Snow Craft Generations exclusive print feature by Jesse Huffman in the October issue, out now.