A video part can make or break you, both on a physical and marketing level, and this year's Men's Rookie of the Year hustled in the streets and filmed one of the best video parts that has come out this fall. Mike Liddle has officially arrived, as his part in Arbor's 2017 release, Cosa Nostra, clearly shows with high-consequence features and low regard for his body, as Mike spent his winter chucking himself all over urban environments across the globe. Luckily for him, he stayed healthy and kept grinding and it's because of that that he's taking home this coveted honor and joining the ranks of dozens of snowboarding superstars who were just "rookies" back in the day. Congrats Mike!
About Riders’ Poll: For 19 years, TransWorld SNOWboarding has polled the professional snowboarding community to find their picks for the best riders of the year. Each season, these awards are decided by the opinions of over 100 pros. While TransWorld SNOWboarding hosts the awards, the winners are truly a reflection of peer acknowledgement--the highest honor any rider can receive.
More from TransWorld SNOWboarding here!