Snowboard Sales Up

Retail sales at all snowboard specialty stores and chains were up 1.7 percent over last year for the August-October period. In dollars, that translates to $297 million in sales so far this year compared to $292 million in 1999 and $275 million in 1998.

Equipment sales were up .03 percent with alpine up .03 percent and snowboard equipment rose six percent. Nordic equipment fell 47 percent. SIA just released the equipment portion of the Retail Audit and will release soft goods and accessories information next week. This is first of six Retail Audits.