Sims Vice Series Wins Good Wood

Oceanside, Ca. (August 10, 2004) ¿ For the second year in a row Simswins another “Good Wood” award. Last year it was the Essence series andthis year it is the new Vice series.

Everyone of our riders love this board with the pink Helium bindings andthe retailers that rode them at the demos have nothing but good things tosay about the Vice” said Travis Wood, Marketing Director for SimsSnowboards. “The Vice is a brand new Park Focus series for the kid who likesto stand out in a crowd. The Vice is not for every consumer, but it is aunique series of boards that will have kids excited to show their friends,while their parents cringe in the background. Designed for the die-hard parkrider, The Vice is our series that thumbs its nose at the safe, conventionalsnowboard/ski establishment and lets kids be kids “.

The Vice will be available at selected Sims dealers in September 2004. Formore info on the Vice check out and find a dealer near you.

The Good Wood award is based on unbiased testing by pro riders andTransworld Snowboarding©Ë†s editorial staff. Snowboard manufacturers are giventhe chance to enter up to three boards from their collection. For additionaltesting procedures, check out the TW Snowboarding Buyers Guide issue.

Sims Snowboards has continued to advance snowboarding and snowboardingrelated products since Tom©Ë†s first wood-shop class project in 1963. To thisday, Sims Snowboards manufactures snowboards, boots, outerwear and Linkbindings as an alternative to the common winter sports pastime.