SIA Moves Snowsports Show To Mandalay Bay

During a special board meeting yesterday, the SnowSports Industries America (SIA) Board of Directors unanimously voted to move the 2003 SIA SnowSports Show to the Mandalay Bay Convention Center and Resort at the same cost to exhibitors. The brand new convention center, built as an addition to the 3,300-room Four Diamond award-winning resort, has 1.8 million square-feet and is located directly on the Las Vegas Strip, within walking distance to 80,000 hotel rooms. The SIA trade show is scheduled to take place January 24 – January 27, 2003.

“We realize this is another change for our exhibitors and attendees,” said Hugh Harley, chairman of the SIA Board and president of Rossignol USA. “The Mandalay Bay Convention Center space only recently became available. When presented with the quality of the facility and the convenience of the location, the choice was a simple business decision that we made in the interest of our members and customers. The Mandalay Resort Group, operators of the convention center, has extensive experience in customer service, and is respected worldwide for its fine hotel properties. We appreciate the outstanding working relationship that we had with the Las Vegas Convention Center over the years and plan to maintain those ties in the future.”

The new state-of-the-art facility sits on 16.5 acres adjacent to the existing 190,000 square-foot Mandalay Bay Conference Center. The technologically modern facility features some of the newest developments in voice, data and fiber-optic transmission capabilities.

Also included is a 10,000 square-foot business service center, which will be staffed and equipped to handle the daily business needs of conference participants and conventioneers. The new center is also designed for ease in the load-in and load-out of major trade shows. Three separate tractor-trailer loading docks on two different levels can accommodate 36 trailers simultaneously. When completed, the Mandalay Resort will boast the largest convention and meeting facility on the Las Vegas strip. The SIA show will take place on two floors, yet each floor will have a reduced footprint from the previous year, shortening the time it takes to move from booth to booth. Many meeting rooms are also available for the vast number of gatherings that take place at the show.

“The Mandalay Bay Convention Center and Resort is a superior conference facility with substantial benefits for our members,” said Dick Leffler, chairman of the SIA Trade Show Committee and president of Nils, Inc.

“Its layout and first-class facilities will make it easier to do business at the show and will bring a renewed energy to the industry’s largest gathering. In addition, the convention center is located in the center of Las Vegas on the strip, which will lower travel costs in Las Vegas significantly for exhibitors and attendees. Long taxi rides and car rental bills will be reduced. The food service is excellent and, for those that do bring vehicles, there is more than ample parking. Finally, SIA now has flexibility with the show dates, an option we did not have with the previous venue.”

Mandalay Resort Group owns and operates 11 properties in Nevada: Mandalay Bay, Luxor, Excalibur, Circus Circus and Slots-A-Fun in Las Vegas; Circus Circus in Reno; Colorado Belle and Edgewater in Laughlin; Gold Strike and Nevada Landing in Jean and Railroad Pass in Henderson. The company also owns and operates Gold Strike, a hotel/casino in Tunica Country, Mississippi. The company owns a 50% interest in Silver Legacy in Reno, and owns a 50% interest in and operates Monte Carlo in Las Vegas. In addition, the company owns a 50% interest in and operates Grand Victoria, a riverboat in Elgin, Illinois, and owns a 53.5% interest in and operates MotorCity in Detroit, Michigan.

SIA’s Member Update is the regular news publication of SnowSports Industries America. SIA is the national, member owned, trade association representing winter outdoor sports pproduct manufacturers, suppliers and distributors. SIA headquarters are 8377-B Greensboro Drive, McLean VA 22102; (703) 556-9020; fax (703) 821-8276;; association Web site; consumer Web site; trade show Web site To unsubscribe from this newsletter, contact Mike Tetrault at or (703) 506-4219.