Sapient Snowboards Signs Wastell, Delesalle, Coulter

OCTOBER 15th, 2003 — Vancouver, B.C. Sapient Snowboards is pleased to announce the signing of Kurt Wastell, Dionne Delesalle and Chris Coulter to its 2004/2005 team.

“The addition of Kurt, Dionne and Chris rounds up our marketing plan perfectly. All three of these guys are have what it takes to launch a new brand — great personality, amazing riding skills and the desire to help Sapient grow, states Aaron Macdonald, Brand Manager.

“I hope everyone will take the time and check out Sapient Snowboards and realize that they are a legit new face in the industry with sick ideas in the mix. I was so pumped when I found out Sapient was going to be my new deal, can’t wait to spread the word all over the place……Let’s do this… —Wastell.

“I am super hyped to be a part of Sapient Snowboards, a true board company with a skate style that so many existing companies lack in this day and age. Riding for a company that is backed by riders and skateboarders is going to put out progressive shapes and graphics as well as a dope team. I’m psyched to represent a company that is going to contribute to the further growth of progressive shredding. Peace —Delesalle.

“It’s exciting to be on the Sapient Team, getting to join forces with Kurt Wastell and Dionne Delesalle is going to be sick. I have looked up to these guys for years. Sapient is going to be wicked — Coulter.

In a couple of weeks from now, you’ll see the guys riding on their new TEAM SERIES snowboards — either on the FS or FR models. The TEAM SERIES boards are high-end boards with new, progressive shapes and core profiles. Be sure to check out the Sapient website on November 15th for a 2004-2005 board graphic teaser.

Sapient’s array of products include: mid to high-end snowboards, boots, bindings and helmets. As well, we’ve developed an accessory line around what most snowboarders do after they’re not snowboarding, i.e. Streetwear, Bags, etc.

Lastly, Sapient Snowboards is looking for qualified and experienced North American Sales reps, and European and Asian distributors. For more information, please send an e-mail to

See you on the hill very soon!