Red Announces Restructured Operations Matrix

RED Corp., a leading manufacturer of snowboard specific accessories, announced the creation of their new operations team today. The new restructuring redefines the RED product categories and incorporates the recently created anon. product category.

Scott Oliver was named Brand Manager. In this position, Scott will be responsible for the overall direction for the RED brand, overseeing all aspects of accessory development, production, marketing and sales for RED’s Impact, TNT and 457 lines as well as the newly formed anon. goggle group. He will work closely with a new crew of Product Managers as well as some of the finest riders in the world to push the limits of what is possible on a snowboard by crafting an arsenal of specifically engineered riding accessories for every type of rider in existence. Scott has had several positions at Burton including Sales Rep for Ontario, Product Manager for Accessories, and International Sales Manager for Canada, Korea and the Southern Hemisphere. He is originally from Toronto and has been riding for 14 years.

Win Fream was named Product Manager for Impact. He will oversee design, development and production of RED’s progressive helmet and body armor lines. Win was previously Burton Snowboard’s Product Manager for boards and before that was Product Designer at STX Lacrosse. He is originally from New Jersey and has been riding for 15 years.

David Van Mullen was named Product Manager for TNT and 457. In this position, he will be responsible for the design, development and production of RED’s crucial backcountry equipment line as well as RED’s wide-ranging tool and tuning supply. David previously worked as RED’s Product Development Coordinator and RED’s Assistant Product Manager. Dave hails from Manchavegas, New Hampshire and has been riding for 5 years.

Filling out the Manager squad is Stephen Cleary, newly appointed Category Manager for anon. optics. Stephen will be responsible for product development, sales and marketing for anon’s rapidly expanding optics line. He will also be involved in the creation of the anon. team, a select group or riders who will push the capabilities of goggle performance. Before taking over anon., Stephen was the Project Manager for Burton’s LTR or Learn-to-Ride program. He is from Massachusetts and has been riding for 14 years.

Finally, Matt Richardson was named Operations Coordinator for all accessories. He will assist in the operations for Impact, 457, TNT, and anon. Previously, Matt worked in Burton’s Customer Service Department. He is a Massachusetts native and has been riding for 6 years.