Fusion.com Adds WishClick

FOSTER CITY, Calif.–Oct. 26, 1999–Fusion.com, a leading retailer of extreme sporting goods and apparel today announced a partnership with WishClick Inc., the personal gift registry for every occasion, bringing online registry services to Fusion.com customers.

WishClick’s existing retail partners include BigStar Entertainment, Crutchfield Electronics, Ebags, Encyclopaedia Britannica, GiftCertificates.com, Hanna Andersson, Pacific Sunwear, Powell’s Books, Proflowers.com and The Sharper Image.

“Our partnership with WishClick allows us to know customers’ needs and preferences like never before in retail, and reinforces Fusion.com’s place as an innovator in the online community,” says Tom Williams, President of Fusion.com. “By adding WishClick’s online registry to our list of ’round the clock customer service features, we save our shoppers time and money by ensuring they buy gifts that recipients actually want.”

“I’m excited that Fusion.com’s array of extreme sporting goods and apparel will be featured in the WishClick network,” said Scott Sangster, founder and CEO of WishClick, Inc. “Fusion.com is a premier retailer, offering consumers expert information for the purchase of snowboarding, skateboarding, surfing and wakeboarding gear. Through this partnership, any board sport enthusiast can easily and quickly communicate a wish list to friends and family members, making sure to receive the exact gift every time.”

The WishClick(TM) network of premier retailers provides consumers with the opportunity to choose gifts they want from retailers they know and trust. For retail partners of the WishClick Network, WishClick boosts sales by providing qualified shoppers and increased conversion of browsers to buyers. Retailers in the WishClick Network gain increased market reach and can offer consumer gift services, without significant cost.

While browsing favorite retailers online, consumers can conveniently capture their wishes, saving desired gifts into a personalized wish list by clicking on the WishClick button. Friends, family and colleagues visit WishClick to select gifts from a wish list, and then purchase from preferred retailers in an easy and seamless shopping experience.