White Halloween Hits Telluride

TELLURIDE, Colo. (Oct. 31, 2000) – Eight inches of snow fell overnight atthe Telluride Ski Resort, boasting a total accumulation of 18 inches in thepast 72 hours and 25 inches in the past week. In addition to over two feetof natural snowfall, the Telluride Ski & Golf Company (Telski) has beenmaking snow on the mountain for the past week, building a solid snow-basefor opening day, November 21. Telluride currently reports a mountain-topbase of 21 inches and a mid-mountain base of 14 inches with snow predictedto fall throughout the week.

“We’ve been blowing snow on the mountain for the past week, and our effortscombined with these natural snow storms will make for a great opening day,”said Terry Fernald, Telski’s vice president of mountain operations. “What agreat Halloween treat for the locals.”

For the 2000-2001 season, Telski invested over $3 million in the snowmakinginfrastructure, creating top-to-bottom coverage on at least one run in theLift 1, 4, 5, 6, 7 and 9 pods to ensure better early season conditions. Inaddition, Telski has enhanced the guest experience on and off the slopeswith a variety of other improvements including:

The debut of Allred’s restaurant, a new, fine dining option at the top ofthe gondola serving exquisite fare and spectacular views.

A completely redesigned and interactive website, www.telluride-ski.com, anda children’s website at www.telluridekids.com.

Increased air access with new, daily non-stop jet service on AmericanAirlines from Dallas/Fort Worth (DFW) to Montrose, Colo. (MTJ). Telluridenow boasts service on four major carriers from five major hub cities,including Continental Airlines’ daily non-stop jet service from Houston’sGeorge Bush Intercontinental Airport (IAH) to MTJ and Saturday non-stop jetservice from Newark International Airport (EWR) to MTJ.

The Telluride Mountain opens Nov. 21, 2000 as a Donation Day for theTelluride Ski & Snowboard Club. All skiers and snowboarders will berequired to purchase a $20 lift ticket to benefit the club’s competitiveprograms. Early season rates, Season Passes and Telluride Cards areeffective Nov. 22 and closing day is April 15, 2001. For more informationand reservations, call Telluride Central Reservations at (800) 854-3062 orvisit www.telluride-ski.com.