Voting Is on For Mini Creative Use Of Space


MINI and Burton Snowboards have introduced the Creative Use of Space Award to the 2011 MINI and Burton Global Open Series.

We – MINI and Burton – felt that competitive snowboarding over the last 3 decades has developed judging criteria that are fully suited to determine the technically most refined contribution to competitive snowboarding.

However, the creative aspects of snowboarding that combine a innovative vision of space surrounding a rider with the most stylish tricks and moves possible had to step back behind technical progression and the necessity of adding another spin and flip to a run in order put one’s feet on the podium. To put a long story short: "Spin to win” is the competitive mission when aiming for top-scores rather than using creative abilities derived from backcountry freestyle and mini-shred extravaganza.

As much as we appreciate the technical highlights shown in contest snowboarding, we also appreciate the simple beauty and stoke perceived when following a trick, combo or run breaking with the spin-to-win norms and being a creative stand-out shredder.

This is why we decided to select a number of clips showing the most creative riding during the semi-finals and finals of the BGOS Slopestyle and Halfpipe events, process them through continental public votings on into a global public voting and reward the winning male and female rider with the Creative Use Of Space Award and 25.000 $US each.

Yup, this is a lot of money and given the online channels we plan to use to communicate this initiative this could also mean a lot of fame for the riders participating. We also didn’t cut short on the good peeps participating in the online voting which are going to happen on Burton. From all the voters pressing the "like” button for any clip shown on Burton one lucky guy or girl is going on a trip to the 2011 New Zealand Open with 3 more friends, literally all expenses covered and full on V.I.P. treatment.

MINI facebook friends head straight to the voting page by simply clicking: