J.P. Martin Outfitting Company Launch

Japan is a multifaceted country that offers exquisite scenic beauty, courteous customer service, delightful cuisine and aesthetics raging from wabi-sabi to pop culture.  It continues to intrigue and welcome many travelers from all over the world.

We started exploring the riding in Japan decades ago. Our roots in the Japanese snow culture run deep, and our connections have allowed us to assist media, athletes, and film crews to ride at the coolest places in Japan.

We want to be able to take you to the locations that the pioneers of the sport found years ago. Good snow, hot springs, sightseeing and amazing food shared with local riders makes for an unforgettable experience.

Ride with the locals, they know where to go!