SYDNEY, WEDNESDAY JULY 22, 2009:
'MTV Rail Jam' will be hitting the slopes of Falls Creek, Victoria, as part of stellar winter event, MTV Snow Jam. As the crowds build in anticipation of live performances by Phrase and Cut Copy DJs, riders including international Burton pro snowboarders Mark Sollors and Charles Reid, plus local riders Jye Kearney, Tom Pelley and Robbie Walker, will battle it out to win prizes including a share of a $10,000 prize pool.
Burton Snowboards have partnered with MTV to create and manage the MTV Rail Jam snowboarding extravaganza. The one-off MTV Rail Jam event, which will act as a spectacular backdrop to Fall's Creek's biggest party, will be held in the centre of the five-star Quay West Resort, Falls Creek Village on a 20-step staircase, which, for one night will be transformed into a purpose-built snowboard terrain.
“Fall's Creek is very excited about a major event of this calibre being staged at the resort. It will entice more free-riders to check out the invited pro boarders' gravity-defying maneuvers as they seek a share of the very generous prize pool associated with the MTV Rail Jam event,” says Michael Callahan GM Falls Creek Ski Lifts.
MTV Snow Jam will then continue throughout the evening to the electro sounds of Cut Copy DJs and hip-hop from local rapper Phrase. MTV Snow Jam Special will be broadcast on MTV, August 15, at 5:00pm (AEST).
"Rail Jam will be the perfect kick-off to our annual winter event, MTV Snow Jam," says Rebecca Batties GM Music Brands, MTV Networks Australia & New Zealand. "The exhilarating combination of great music, action sports and the stunning setting of Fall's Creek will guarantee a spectacular night and a TV show with real bite."
Vodafone will be adding to the $10,000 MTV Rail Jam prize pool with a Nokia 5800 XpressMusic (RRP $599) with $2000 of Vodafone Prepaid Flexi Cap recharges. In addition, Moosehead will be supplying a years' supply of hair product and Jagermeister will be providing an Alpine Prize Pack.
MTV Snow Jam will be held directly in front of the recently opened Quay West Resort & Spa Falls Creek, Australia's only ski-in, ski-out, 5-star alpine resort and spa. Located at the base of the main ski runs of Falls Creek, The Alta Restaurant at the Quay West Resort & Spa will offer celebrities, performers and VIP guests uninterrupted views of the valley, mountains, ski fields and the action-packed show that will be MTV Snow Jam.
To give those attending the event extra edge, VISA will be distributing 2,000 Visa Prepaid Travel Cards to every MTV Snow Jam guest on arrival. Partygoers will also receive free Moosehead styling products with one lucky person receiving a Moosehead branded snowboard. At 3.30pm DJ Maths will be kicking off a ‘Vodafone Snow Sessions’ competition on the main stage, where he will select budding DJs from the crowd to mix it up with the best in the biz. The best performer will walk away a Nokia 5800 XpressMusic from Vodafone (RRP $599) with a massive $2,000 Vodafone Prepaid Flexi Cap recharges.
Limited tickets to attend MTV Snow Jam are free and available at selected outlets throughout Victoria. Return coach trips from Albury to Falls Creek are available to purchase from The Visitor Information Centre situated at Gateway Island Lincoln Causeway in Albury. For more information regarding tickets and transfers head to www.mtv.com.au/snowjam. MTV Snow Jam 2009 is sponsored by Jagermeister, Moosehead, Nissan X-TRAIL, Visa Prepaid and Vodafone.
THE MTV SNOW JAM SPECIAL WILL AIR ON MTV AUSTRALIA ?SATURDAY 15 AUGUST AT 5:00PM (AEST)
For more information on MTV Snow Jam head to www.mtv.com.au/snowjam.
For more information on Cut Copy DJs head to www.myspace.com/cuttersrecords
For more information on Phrase head to www.phrasemusic.com