Mountain Creek, an Intrawest resort, has partnered with the Boarding For Breast Cancer Foundation (B4BC), the leading non-profit, youth-focused breast cancer awareness group, and Op Girls Learn To Ride for a day of activities for visitors of all ages. Mountain Creek is one of a select list of mountain resorts nationwide that will host one of B4BC’s annual “Board-A-Thon” festivals and fundraisers.
The Mountain Creek Board-A-Thon on Saturday, February 19th will include a sponsor village featuring a B4BC educational booth with executive director Justine Chiara and a 26-year old cancer survivor, Burton, Scion and others; a ladies-only Wall Ride contest from 1:00-2:00pm (sign up on site and win great prizes); 10:00am and 1:00pm Op Girls Learn To Ride snowboarding clinics (sign up at opgirlslearntoride.com); a day-long scavenger hunt on the mountain with lots of great prizes; and Noon concert by Columbia recording artists, and Long Island natives Northern State in the Vernon Base area. MTVU will also be on hand to capture the festivities.
Fundraising at the Mountain Creek event include the sale of pink breast cancer awareness bracelets (with all proceeds going to B4BC), online donation drive at active.com, and $45 from each Op Girls Learn to Ride clinic will be donated to the cause.
In addition to the on-site activities, this year’s Board-A-Thon will raise money through an online fundraising drive through sponsor Active.com, where participants can team up or contribute individually to the foundation and win incredible prizes donated by event sponsors. For example, a $150 donation earns supporters a free lift ticket, a $250 donation earns 2 free lift tickets, and the overall highest fundraiser in both the team and individual categories wins a season pass (must raise over $500 to be eligible).
Boarding For Breast Cancer Foundation (B4BC), the leading non-profit, youth-focused breast cancer awareness group, has planned a record number of Board-A-Thon events for 2005. Founded by professional snowboarders Tina Basich and Shannon Dunn in 1996, Boarding For Breast Cancer utilizes a mobile educational facility to teach young women the importance of early breast cancer detection and the value of a healthy lifestyle.
“We are excited to host Boarding for Breast Cancer for the first time this year, and are eager to work with them to educate our younger guests on the importance of cultivating a healthy lifestyle, while simultaneously providing them with a great event and opportunity to help raise money for a great cause,” said Kara Lowell, Mountain Creek’s Events Manager.
“Boarding For Breast Cancer events have reached into the world of surfing and skateboarding in the past three years, but every winter season we are reminded that snowboarding is where our roots are,” says Justine Chiara, executive director of Boarding For Breast Cancer Foundation. “The mountains, athletes and industry share our passion for this cause and it is because of them that we are able to continue our educational efforts on a larger scale this year. Through support from our winter partners, we create events that complement similar non-profits that share our mission of educating and empowering young women.”
About Boarding For Breast Cancer: Boarding For Breast Cancer (B4BC) is a nonprofit, youth-focused education, awareness and fundraising foundation designed to increase awareness about breast cancer, the importance of early detection and the value of a healthy lifestyle. Boarding For Breast Cancer was inspired by Monica Steward, who started her battle with breast cancer at the age of 26. B4BC has benefited from the generous support of its volunteers and companies within the action sports industry. For more information, go to www.b4bc.org
About Mountain Creek: Located just 47 miles from New York City and owned by Intrawest, Mountain Creek boasts state of the art snowmaking with skiing and riding on 46 trails over four peaks accessible by receently upgraded lifts. A vertical of more than 1,040 feet combined with a huge network of terrain parks, the region’s only Superpipe and world-class lodging facilities have quickly made Mountain Creek the premier winter resort in the region. A true four-seasondestination, Mountain Creek features summer family fun at Mountain Creek Waterpark and Diablo Freeride downhill mountain biking park, as well luxurious townhouse-style accommodations in Black Creek Sanctuary. The first phase of the mountain village development, the Appalachian hotel, is expected to open in the Spring of 2005, and as the master-planned village grows look for additional lodging, retail, meeting and conference space.
About Intrawest: Intrawest Corporation (IDR:NYSE; ITW:TSX) is one of the world’s leading destination resort andadventure-travel companies. Intrawest has interests in 10 mountain resorts in North America’s most popular mountain destinations, including Whistler Blackcomb, a host venue for the 2010 Winter Olympic and Paralympic Games. The company owns a 67% interest in Abercrombie & Kent, the world leader in luxury adventure travel and a 45% interest in Canadian Mountain Holidays, the largest heli-skiing operation in the world. The Intrawest network also includes Sandestin Golf and Beach Resort in Florida and Club Intrawest – a private resort club with its ninth location in Zihuatanejo, Mexico opening in December 2004. Intrawest is developing five additional resort village developments at locations in North America and Europe. Intrawest is headquartered in Vancouver, British Columbia.
For more information, visit www.intrawest.com.