Endeavor Signs Jake Koia


Jacob Koia has signed a multi year sponsorship deal with Endeavor Snowboards. Jake has been with
Endeavor since day one and has grown with the brand over the last six years. The sponsorship agreement
formalizes the partnership and commitment to each other over the exciting years to come.

"I'm stoked its official; Serfas and Jenke have helped me out so much over the years I couldn’t imagine
myself anywhere else. Endeavor has come a long way from snowboards to streetwear lines. Hands down
Endeavor is one of the most innovative companies out there and I'm excited to be a part of it." – Jake Koia

Jacob Koia is regarded as the Southern Hemisphere's top snowboarder and is quickly gaining recognition
on the international scene. His riding speaks for itself: strong, powerful while smooth and controlled. Jake's
resume is filled with invitations top international events, podium finishes, and video parts. He has turned a
challenge of being a kiwi rider in the international scene into an advantage, riding ten months a year to refine
his riding. This past season was a stand out year, filming with Standard Films and shooting with Transworld
and Endeavor staff photographer Scott Serfas.

"I first met Jake on a trip in Colorado. He ended up traveling with me for the season and constantly
impressed me, stomping every trick he tried. Jake has matured as a rider since then after riding with the
world's best in Tahoe and Whistler. There are big things happening for Jake and I'm pleased to be able to
help in any way I can." – Scott Serfas