Community Cup and Supergirl Snow Pro Join Forces to Create the Only Major All-Girls Pro Snowboarding Slopestyle Competition in the U.S.
For the past six years, the Supergirl Jam Series has been the only major all-girls action sport competition series in the world. Featuring the top female athletes in skateboarding, surfing and snowboarding, the Supergirl Snow Pro decided to take it a step further this year and partner up with Community Cup to create the only televised all-girls World Snowboard Tour event in the U.S. in Breckenridge, Colorado on Saturday, April 6th. The goal is to create an event that will showcase the best of women’s snowboarding alongside featuring the lifestyle of professional female snowboarders through music, yoga workshops and other empowering female-inspired activities. The event will also focus on eco-awareness and sustainability through the help of organizations such as Non-Toxic Revolution, Keep A Breast, Protect Our Winters, Plastic Pollution Coalition, 5Gyres and OneLife. If you’re going to be out around Breckenridge this weekend, be sure to check it out!
Indialantic, FL (March 20, 2013) – ASA Entertainment, a leading producer of action sports event and television programming in the U.S., announced today that the Supergirl Jam Series is combining forces with the Community Cup to form the only televised all-girls World Snowboard Tour sanctioned event in the US, at Breckenridge Ski Resort. Admission to the event, which will take place on April 6, 2013, is free to the public.
The event will serve as a showcase for the best of women's snowboarding in a contest completely designed by the riders. While 2013 marks the first Supergirl Snow Pro and Community Cup partnership at Breck, the event marks the seventh year of the Supergirl Jam Series women's snowboarding competition.
"The past several years has seen huge progression in female snowboarding and we wanted to provide the opportunity to showcase these dynamic women to an even broader audience in the US," said Rick Bratman, CEO of ASA Entertainment, the event's management company. "The fact that there were no major all-girls WST events in the US was a real injustice, and we felt that it was important to take this bold step in support of women's snowboarding. We are so pleased to partner with Breck, the Community Cup, Warner Bros Consumer Products and the world's top pros to create this historic event."
"I am really excited about this event," said Chanelle Sladics, pro snowboarder and founder of the Community Cup. "It makes a lot of sense to join forces withSupergirl, as we are both passionate about supporting women in sport and inspiring future athletes. Bringing a rider-designed course combined with eco-awareness, music and sustainability efforts is a great addition to the existing series. It is going to be huge for the sport to showcase women's snowboarding with this much TV coverage and insight into the riders."
In addition to the best female snowboarders on the planet, the event will feature music, yoga workshops and other female-inspired activities. The event supports eco-awareness and sustainability efforts through organizations like the Non-Toxic Revolution, Keep-A-Breast, Protect Our Winters, Plastic Pollution Coalition, 5Gyres and One Life.
Twenty-five of the top snowboarders in the world will compete in the event, including stars Spencer O’Brien, Torah Bright, Kjersti Buaas, Sarka Pancochova, Silje Norendal, Sina Candrian, Christy Prior, Shelly Gotlieb, Celia Miller, Cilka Sadar, Helene Olafsen, Silvia Mittermuller, Aimee Fuller, Rebecca Torr, Stefi Luxton, Jordie Karlinski, Jenny Jones, Ty Walker, Isabelle Lalive and many more.
"Women's snowboarding is progressing at high speed, with a lot of potential to grow. With the right course we can take it to the next level with style, tricks, and variety. It will be powerful for us women to have the TV follow the stories behind our riding, and reach a new audience," said professional snowboarder Kjersti Buaas.
"This is going to be so cool to compete at an event that inspires the public to learn about ways to join the pro snowboarders in supporting the environment. I am also stoked to have a course built to specifically showcase the progressive tricks of women rather than adapting to a men's course," said professional snowboarder Sarka Pancochova.
"The best female shredders will be there competing head-to-head as well as creating eco awareness and raising money for non-profits like Keep-a-Breast/Non-Toxic Revolution and more. This event is a wonderful platform for shredding, spreading awareness, and fun," said pro snowboarder Torah Bright.
This is the first event of the 2013 Supergirl Jam Series, the action sports industry's only large-scale all-female competition and lifestyle series. Developed as a celebration of female empowerment, the Supergirl Jam Series features more than 150 top female pros competing in snowboarding, skateboarding and surfing as well as 'girl-power' activities at events held throughout the year.
"We're thrilled to be bringing the renowned symbol of female empowerment, the Supergirl S-Shield, to the slopes for the first time ever," said Karen McTier, executive vice president, domestic sales and worldwide marketing, Warner Bros. Consumer Products. "The Supergirl Snow Pro will bring together some of the best female athletes in the world as they vie for the top spot by showing off their snowboarding super powers."
The event coincides with a live concert by the Mighty Mighty Bosstones as part of Breck's Spring Fever Festival and will have an eco village with green workshops as part of its commitment to eco-awareness and sustainability.
The Supergirl Snow Pro in conjunction with the Community Cup will be broadcast nationally on Fox Sports Net (FSN) in the fall. Stay tuned towww.SupergirlJam.com, www.Community-Cup.com and www.asaentertainment.comfor show times and dates.
For more detailed information on the event, please visit www.asaentertainment.com.
About ASA Entertainment:
Founded in 1994, ASA Entertainment Group, LLC is an action sports event, television and content production agency focused on creating and executing customized, turn-key marketing programs that range in scale from grassroots to global. ASA's events, featuring skateboarding, freestyle BMX, inline skating, freestyle motocross, snowboarding, surfing and music, are broadcast domestically on eight networks (including CBS and Fox Sports Net), and distributed to more than 700 million HH globally via 30 international broadcast partners. ASA’s productions span the spectrum from large, international competitions such as the Action Sports World Tour, the World Championships of Freestyle Motocross, The Supergirl Jam Series and the ASA Big-Air Triples to amateur contests, lifestyle and branded entertainment events, demonstrations, exhibitions, school programs and mobile tours. After 18 years as a leader in action sports, ASA Entertainment regularly connects brands to consumers through its platform of premium action sports and lifestyle content. For more information, visitASAentertainment.com.
About Breckenridge Ski Resort
With four huge peaks, 2,358 acres, five terrain parks, two halfpipes, eight bowls, the highest chairlift in North America, family-friendly terrain, and a world-class ski school, all situated above an authentic, hip mountain town with awe-inspiring views, there are good reasons why "Breck" is one of the most popular ski resorts in the Western Hemisphere. Renowned for the welcoming spirit and friendly character of their locals, with over 200 restaurants, bars, and shops, and numerous year-round activities & events, Breck embodies more than just a destination, inspiring a way of life. www.breckenridge.com.
About TTR Pro Snowboarding & World Snowboard Tour
TTR Pro Snowboarding is a non-profit organization that oversees a professional network of events and athletes. Our objective is to develop and showcase the sport of snowboarding while facilitating a fair and open competition environment that includes innovative judging and ranking systems. We encourage riders to develop from rookies into world-class athletes through our Star rating system. TTR Pro Snowboarding owns the World Snowboard Tour, the TTR World Ranking System and the World Championships of Snowboarding. The World Snowboard Tour includes Halfpipe, Slopestyle and Big Air events, and awards Championship titles in each discipline.
About Warner Bros. Consumer Products:
Warner Bros. Consumer Products, a Warner Bros. Entertainment Company, is one of the leading licensing and retail merchandising organizations in the world.
About DC Entertainment:
DC Entertainment, home to iconic brands DC Comics (Superman, Batman, Green Lantern, Wonder Woman, The Flash), Vertigo (Sandman, Fables) and MAD, is the creative division charged with strategically integrating its content across Warner Bros. Entertainment and Time Warner. DC Entertainment works in concert with many key Warner Bros. divisions to unleash its stories and characters across all media, including but not limited to film, television, consumer products, home entertainment and interactive games. Publishing thousands of comic books, graphic novels and magazines each year, DC Entertainment is the largest English-language publisher of comics in the world. In January 2012, DC Entertainment, in collaboration with Warner Bros. and Time Warner divisions, launched We Can Be Heroes—a giving campaign featuring the iconic Justice League super heroes—to raise awareness and funds to fight the hunger crisis in the Horn of Africa.