Family Values and Filming a Full Video Part with Bjorn Leines | Insight
Bjorn puts up a massive rooster tail at Snowbird this season. Photo: Matt Crawley

At Home in Two Places

Bjorn, which means “bear” in Norwegian, is a veritable snowboard legend. From icy Minnesota handrails to AK lines, the Whistler backcountry to Utah secrets, the French Alps to Japanese forests, Bjorn’s crushed spots around the globe. He competed in the earliest X Games and can claim Forum 8 alumni status. Bjorn’s been a certified pro for over two decades—only a few others can claim the same.

Rather than stepping back, Leines has leapt into producing videos and running the glove and accessory company Celtek with his brother, Erik, all while filming video parts of his own. Bjorn is as snowboard savvy as they come.

As a teenager, Bjorn and his Minnesotan family began spending winters in Utah, and this Midwest migration is something he continues to this day with his wife, Kristen, and two sons, Bear and Micaiah. When he’s not filming in the winter he can be found lapping Brighton and Snowbird with his boys, whose stoke for snowboarding inspires his own riding and keeps him youthful. In the summer, you’re more likely to find the Leines clan on their backyard moto track in Minnesota.

Supported by: Under Armor

We've created 30 additional videos while filming for Insight so you can learn a bit more about the riders involved. Watch for a new release every Monday and Thursday only on

Full movie available November 1, 2016 on iTunes and more.
Flipping and floating with the family in Minnesota. Bjorn’s got things figured out. PHOTO: Theo Muse

About Insight

Insight is a multifaceted project about the personalities and places that comprise it. Each rider involved was selected because of their quest: a unique desire to achieve an individual goal is what unites this eclectic collective. The title of the project is quite literal. The goal of Insight is to delve into the lives of those involved, exposing the particular motivations each has to strap in—be it atop a stairset, powder field or couloir. Featuring: Victor De Le Rue, Red Gerard, Jason Robinson, Victor Daviet, Elias Elhardt, Dylan Alito, Bjorn Leines, Josh Dirksen, Toni Kerkelä, RK1, and Bear Mountain.

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