Top 10 most searched riders of 2013

5. Nicolas Müller

Nico started making noise this year by winning the best trick at Ultra Natural on top of a second place finish. Then he rounded out the season with a heavy presence in Nike’s Never Not Part 1 and 2 and plenty of magazine coverage, making him hard to miss. Forward thinking both when he’s strapped in and when it comes to the environment, he’s well on his way to icon status.