Third Annual EMU Australia Queen of the Mountain March 12 at Mountain High

San Clemente, Cali. – The SG/EMU Australia Queen of the Mountain is an all-female professional and amateur snowboard competition in a series of events produced by SG Magazine developed to support women in action sports. The competition and festival benefits Boarding for Breast Cancer (B4BC) and will take place on March 12, 2005 at Mountain High Resort in Wrightwood, California. This year’s event will build on the momentum and success of the 2004 contest by attracting even more big-name athletes and offering two amateur wild cards into the pro event.

“Our goal as the world’s leading action sports magazine for girls is to provide a venue for professional and amateur female snowboarders to push the sport in a fun environment,” says SG Editor Melissa Larsen. “The event brings athletes of all levels together to showcase the tremendous talent among women snowboarders while raising money and support for Boarding 4 Breast Cancer.”

The SG/EMU Australia Queen of the Mountain is one of the only stand-alone women’s professional snowboarding events at a key Southern California venue. The contest boasts a substantial $10,000 prize purse for the Pro Rail Jam and an additional $5,000 in prizes for the Amateur Jib Jam. Girls of all ages and abilities are invited to compete in the amateur division and will have the opportunity to vie for two wildcard spots in the pro competition. Product prizes will be awarded on-site to winners of the B4BC Ride 4 the Cure pre-event pledge drive going on now until the contest to raise money for breast cancer research and awareness.

OP Girls Learn to Ride snowboarding clinics will offer hands-on lessons with an emphasis on safety and skill development. The clinics will be open to women of all ages who have never snowboarded or have very little experience and will teach the basics and how to ride responsibly.

Returning to MC the event this year is X-Games announcer Greg “GT” Tomlinson. The Fender Stage will rock with live performances from up-and-coming girl-bands and DJs (TBA). The day’s events will conclude with the announcement of the competitor’s rankings, prize presentation and the crowning of the “Queen of the Mountain.”

A slew of action sports heavies who share SG’s dedication to the event and cause are supporting this year’s event, including title sponsor, EMU Australia, the leader in authentic Australian lifestyle footwear. EMU Australia has produced a signature pink EMU Boot for Breast Cancer for the event in support of Breast Cancer research and awareness. In addition, Betty Rides, Billabong, Burton, Dakine, etnies Girl, Gallaz, Girl Powder, Oakley, O’Neill, Red Bull, Rip Curl, Volcom and Wahoo’s have all signed on to show their support. Snowboarder Magazine, Boarding 4 Breast Cancer, OP Girls Learn to Ride and Mountain High Resort have also partnered with SG to back 2005’s Queen of the Mountain. Fans can check out all of the action on GKA, the all-female action sports TV show on the FUEL network (airdate TBA). All sponsors will have tents at the base of the mountain in the festival area offering attendees a variety of swag throughout the day, such as t-shirts, posters and stickers, as well as autographs from their favorite pro snowboarders.

For more information and registration details, please visit

About SG:
Designed to motivate and empower girls, SG magazine is an action-sports publication centered around the worlds of surfing, snowboarding, and skateboarding. The magazine captures every aspect of these girls lives – people, places, music and style. Published eight times per year, SG is available through subscriptions, newsstands, and at retailers including Wal-Mart, Safeway, Sports Authority, CVS, Kroger stores, and surf, snow, and skate specialty stores. Information on the magazine can be found at

About EMU Australia:
Founded in 1994 by sheepskin footwear industry veteran Andrew Raggatt, EMU Ridge Australia Inc. (“EMU” pronouncedd ‘eem-you’), is a uniquely Australian luxury brand of innovative wool and authentic Australian lifestyle footwear based on the most modern footwear technologies available dubbed “the most comfortable shoes in the world”. The company’s product line ranges from traditional sheepskin boots and slipper, to casual comfort sandals, thongs and performance sport sandals. Based in San Clemente, California, and Geelong, Australia, EMU is distributed worldwide and has recently expanded its operations in China, taken over Canadian distribution, and appointed distributors in Japan and Europe. For more information on EMU Australia and their full line of products, visit, or call toll free (866) EMU-SHOE.

About Boarding for Breast Cancer – Ride for a Cure:
Ride for a Cure/Board-A-Thon is open to all ages and is part of B4BC’s nationwide effort to support breast cancer research and education. Boarding For Breast Cancer is a nonprofit, youth-focused education, awareness and fundraising foundation designed to increase awareness about breast cancer, the importance of early detection and the value of a healthy lifestyle. The B4BC mission is to increase awareness about breast cancer, the importance of early detection, and the value of a healthy lifestyle surrounded by the passions of today’s youth culture. For more information, please visit

About Op Girls Learn to Ride:
Op Girls Learn to Ride has created a series of girls-only action sports clinics designed to give females of all ages the basic skills and confidence necessary to participate in skateboarding, surfing, motocross, wakeboarding, and snowboarding with more than 45 events throughout the United States and Canada.