TransWorld Media is pleased to announce Allen Crolius as TransWorld’s new Vice President of Sales, effective immediately. Allen comes to us from Mountain Sports Media in Boulder and will add extremely strong sales and management leadership to our advertising sales department. Having Allen in Oceanside will help unite our sales team as we look to grow our general and resort sales to go along with our market leading endemic ad base.
With this move, Peter Ferraro has agreed to step down as Vice President of Sales effective immediately. Peter joined us a few months ago from the The Source magazine as part of repositioning TransWorld’s advertising sales efforts for the future. Peter’s experience, through the emergence of hip hop coupled with his passion for selling magazines in the both the endemic and general marketplace, is extensive and we have made great strides. However, the challenges of managing Oceanside’s sales efforts from New York City limited his ability to be truly effective. Peter’s last day will be today.