Swany to take over development of Hotfingers brand for 2001-02 season
GLOVERSVILLE, NY ¿ (December 19, 2000) Swany America Corp., maker of Swany gloves, has entered into an exclusive worldwide licensing agreement with Wells Lamont Sports and Specialties, Niles, Il., to market gloves under the Hotfingers brand name.
Wells Lamont will continue to ship its 2000-01 Hotfingers line to retailers. Swany will develop a new Hotfingers line for the 2001-02 season. All invoicing has been taken over by Swany America, effective immediately.
The licensing agreement will allow both companies to grow in their respective categories; Swany in the snow sports glove category and Wells Lamont in the work, garden, and hunting glove categories.
“This agreement rounds out our winter glove business,” said Bill Dzierson, Swany vice president. “Hotfingers is a leading snow sport brand within the value driven market, offering exceptional quality and performance at competitive prices. Swany has achieved a leadership position in the technical sector of the snow sport glove business, targeting destination resorts and outdoor specialty stores as our primary markets.”
Dzierson said that at the end of the license term, Swany will have an opportunity to acquire the Hotfingers brand name.
Swany has along standing relationship in the licensing field, having been the licensee for “Polo Ralph Lauren” worldwide, Timberland, Coleman, Ecko and a host of other technical and fashion brands.
Swany America has totally committed manufacturing operations with four of its own factories in China and a dedicated customer service program at its headquarters in Gloversville, NY.
Swany America, backed by Swany Japan, is based in Gloversville, NY, and represents over 60 years of glove manufacturing expertise. Swany America has been successfully marketing men’s, women’s, and children’s dress, casual and sport gloves in the U.S. market since 1980. Swany is the official supplier for the Professional Ski Instructors of America and the National Ski Patrol and has been a supplier of technical racing gloves to the U.S. Snowboard team, U.S. Luge Team, U.S. Bobsled team. To see the entire collection and learn more about Swany, visit www.swanyamerica.com.