PORTLAND, MAINE (NOV. 16, 2000) — RSN (www.RSN.com) today announced a content agreement with America Online, Inc. (NYSE: AOL), the world’s leading interactive services company, that will bring RSN’s active outdoor media and information to several America Online brands.
Under the agreement, customized co-branded sites will provide RSN’s rich outdoor content to the Travel Channels on AOL, CompuServe and Netscape, allowing users to get information about skiing, snowboarding, travel conditions and more. In addition, the Sports Channels on AOL and CompuServe will feature access to RSN’s skiing and snowboarding information, and RSN will provide additional content to CompuServe’s Weather and Outdoor Channels and AOL Digital City’s Ski Guide.
Through the co-branded sites, or by using AOL Keyword: RSN, users of the America Online brands who are active outdoor enthusiasts will have a daily source for outdoor information and entertainment. RSN’s vibrant outdoor content includes weather conditions, snow reports, event listings and point-of-play profiles from an extensive network of destination areas.
RSN media properties include “Reel Thrills,” a medley of short-format music and video clips from the hottest outdoor filmmakers, hosted by the legendary Glen Plake; and “Extreme Scene,” a showcase of the latest action sport flicks.
“This comprehensive agreement with America Online is an excellent step toward fulfilling RSN’s mission to become the daily media source for active outdoor enthusiasts,” said Bill Burke, President and CEO of RSN.
“RSN is a great addition to our Travel and Sports Channels,” said Mayo Stuntz, Chief Operating Officer, AOL Interactive Services. “I believe the users of our brands will find RSN’s outdoor recreation information extremely useful for planning vacations to mountain resorts.”
Headquartered in Portland, Maine, RSN is the leading source of daily information and entertainment for people who value the active outdoor experience. RSN’s unique media offerings include the RSN television network, Nielsen’s No. 1 rated daily programming in more than 70 resort areas; RSN.com, consistently rated as one of the top sports web sites in the world; the RSN Outdoor Update, a convergence of web and television programming appearing daily in major metro markets on CNN Headline News and other cable outlets; and RSN Outdoor Reports broadcast three days a week to more than 77 million homes on The Weather Channel.
he RSN family also includes partnerships on the grassroots and corporate level with more than 60 resorts, as well as a network of more than 100 RSN Resort Cams® capturing live daily content from destination areas across North America.
RSN is a privately held, 15-year young company, with offices in New York, N.Y.; Boulder and Summit County, Colo.; San Francisco, Los Angeles, and Lake Tahoe, Calif.; and North Conway, N.H.
For more information on RSN, please go to www.RSN.com, AOL keyword: RSN, or contact Drew Simmons at email@example.com, 207.772.5000, ext. 382.