WEST LEBANON, NH. – (January 15, 2004) Mike Noonan has been promoted to the position of COO of Tecnica USA and its subsidiary, Volkl Sport America.
Noonan replaces John Stahler who will now assume the position of President and CEO of the Tecnica Group in the United States, which includes Tecnica, Volkl, Marker, Dolomite, Nitro, Lowa, Rollerblade and Nordica.
Noonan, who most recently served as vice president of sales and marketing for Volkl, joined Volkl in 1993 when the US company was formed; a joint venture between Tecnica USA and Volkl International. As VP sales, Noonan consistently led Volkl to record results. Volkl Sports America is the largest distribution partner of Volkl International. As chief operating officer of Tecnica and Volkl, Noonan will be responsible for all winter sports products of the companies.
Stahler co-founded Tecnica USA with Giancarlo Zanatta in 1976. He has been CEO of Tecnica since 1976 and of Volkl Sport America since its inception in 1993. With the recent addition of Rollerblade and Nordica, The Tecnica Group’s holdings in the US now represent more than 25 percent of its annual worldwide revenue. Stahler, in his new role, will manage the groups’ activities in the United States.