Lake Tahoe, CA- August 20th, 2003- Girls skate and snow street wear company Nikita, will launch its first ever INTERNATIONAL WINDOW DISPLAY CONTEST, awarding the winner two round-trip tickets plus accommodations to the company’s headquarters in Reykjavik, Iceland. Nikita’s CEO and designer, Heida Birgisdottir will judge shops based on creativity, appearance, and use of P.O.P. merchandise, which Nikita will provide to all new and existing accounts. The deadline for the contest is October 15th 2003.

“This is a great way for us to get to know our accounts both domestically and internationally, and also a great opportunity for our accounts to win a free trip to Iceland-one of the most amazing countries on earth,” say’s Jen Riley, the president of Deep Distribution- the exclusive distributor of Nikita Clothing in the U.S. “Any account that chooses not to participate is crazy.”

The contest will not only be open to shop owners, but floor employees as well. “We want to make it so that there is absolutely no reason for anyone not to participate in this contest,” adds Riley. So, get your glue sticks and your exactos and your foam core on!

Accounts should use the P.O.P. provided by Nikita, coupled with a little creativity and design a window as basic or elaborate as they wish. Photos of the window should be mailed to: Deep Distribution C/O Jen Riley, 12177 Business Park Drive #5, Truckee, Ca. 96161. or emailed to: Jen@Deepdistribution.com.

Nikita Clothing makes Street Clothing for Girls Who Ride and sponsors an international team of some of the best professional snowboarders and skateboarders in the world: Keiko Yanagisawa, Natasza Zurek, Minna Hesso, Christel Thoresen, and Mimi Knoop.

If you would like more information regarding Nikita Clothing, or Nikita’s International Window Display Contest, please contact Jessie Cohen at pr@Deepdistribution.com or Jen Riley at Jen@Deepdistribution.com, (530) 583- 0960.