Senior Videographer, SNOWBOARDER Magazine
Birthdate: August 9, 1991
Mia Lambson, born and raised in the prolific powder paradise of Utah, picked up a camera as a way to satiate her need to spend as much time snowboarding as possible. She became a fixture at Brighton Resort, home resort to a high concentration of talented riders, and produced her first video series, _____ was Here, working with some of snowboarding's most talented crews. This was only the beginning of her career taking laps shouldering her camera bag, an initial offering the universe of webseries to be followed by countless other projects. Mia is driven, industrious, and possesses an unflagging motivation to film, edit, and create as much as she possibly can. Her ingenuity is apparent in every timeline she puts together and has garnered her gigs with Burton, High Cascade, and as a staffer at SNOWBOARDER Magazine.
It goes without saying that snowboarding is an industry dominated by males, but within its ranks, filming in a niche further devoid of females and the few that are making strides in this arena are working tirelessly to earn every project they work on. Mia is no exception to this rule, an up and coming lenswoman eager and able to leave her mark in the canon of snowboarding cinema. Over the past few winters, I have had the pleasure of traveling extensively with Mia, witnessing firsthand her dedication to her craft, from long days on hill to longer nights spent editing at her computer. There's few people I would rather be under deadline with; she never fails to come through, even on tough projects and, in addition, she's razor sharp, her passion for snowboarding shining through every edit she works on. In a list of the 30-Under-30 that are poised to affect the industry positively through their diligence and hard work, Mia is a necessary name to be included. Not only do her filming chops stand up within a sea of content creators, but as one of the very few females behind the video camera, she's contributing to blazing a trail for the rising generation, both young girls and guys.
– Mary Walsh
What does your current position in the snowboarding industry entail? Describe a typical day on the job.
Every day as a snowboard filmer can encompass a lot of different tasks beyond pressing record, but a typical day might be waking up early in a hotel somewhere cold, getting all the camera gear together and booting up. Make wake up calls to any of the riders needing some extra motivation, stop by a coffee shop on the way to wherever we are filming, and triple check that we have everything we need. Get to the resort or spot, set up the camera and maybe shovel a bit and just record everything. I'm always trying to help motivate the riders and sometimes take a couple laps myself, if I'm lucky. When we get home at the end of the day I'll log my footage, put the batteries on the charger and start over again!
Where are you from and where do you currently call home?
I grew up in a small town in southern Utah called Cedar City, but I've lived in Salt Lake for the last eight years and it is definitely home.
How did you start snowboarding?
When I was ten, for Christmas, my parents signed me up for one of those weekly lesson programs at my local resort, Brian Head. A bus would take us up every weekend and we would spend the whole day riding with our group and instructor. I was instantly hooked and when I was fourteen I got my first job at Brian Head working at the coffee stand so I could get a free season pass. I ended up working there, doing various jobs all throughout High School and spent every single weekend, holiday, and a couple ditched school days there until I graduated and moved up to SLC.
At what point did you realize that you wanted to work in the snowboard industry?
I quickly realized that I didn't have the coordination nor guts necessary to become a professional athlete and knew I had to find another way to always be involved in snowboarding. I had a handful of snowboard videos that I would play on repeat and I remember watching them one day, just getting SO hyped and thinking, "I want to make something that gets people this stoked to go snowboard."
And how did you make that happen?
When I moved to SLC I took some film classes at the local community college and basically pestered Jared Winkler [Brighton Marketing Manager] into giving me a job at Brighton Resort. I really owe Jared a lot—I had no idea what I was doing at that time and he gave me a platform to refine my craft, meet riders, and create a name for myself through producing web series at Brighton.
I went to HCSC as a camper when I was sixteen and that place was pure magic. I can trace just about everything and everyone in my life back to that place. It's sort of a rite of passage for snowboard filmers to work at High Cascade, so I made it a goal to become the first girl filmer for HCSC. Eventually that ended up working out and I filmed at camp for two summers. I connected with Pat Bridges and the SNOWBOARDERMag crew when I partnered with SNOWBOARDER on the Brighton web series. Pat invited me to come film for Ms Superpark in 2013 and that snowballed into filming a lot of other events and editorial pieces for SNOWBOARDER and eventually devoting my whole winters to working for the Mag.
Who did you look up to in the industry for inspiration?
Oh man, there are so many filmers I look up to and who have learned so much from, but I'd say the ultimate heroes are Tanner Pendleton, Harry Hagan, Joe Carlino, Jake Durham, Jon Stark, Jon Ray, and Hayden Rensch.
What do you feel has been your biggest impact in your line of work?
I honestly don't feel like I've created something yet that has had a huge impact in the snowboard film world, but I hope that just my unconventional presence as a female filmer has changed some perceptions on a woman’s role in the industry. If I can look back one day and see that I've helped create a path for girls who want to film or work in other male-dominated industries, I'll be stoked.
What do you want to accomplish that you haven't yet?
I would love to produce a full-length video and have full creative license on a bigger project that supersedes the web. I've also always really wanted to film from a helicopter, but that doesn't seem too likely in the near future, haha.
Anyone you'd like to thank?
Endless respect and thanks to Pat Bridges and Jared Winkler for providing the opportunities that have gotten me this far. Thank you to all the filmers who have helped me along the way, answered a stupid question or offered their advice. Thanks to the whole SNOWBOARDER family, Trevor, Lauren, Mom and Dad, and all the assholes who make me work harder.