Board Sports Retailer to Feature Rich Content and Branded Products for Consumers

Laguna Beach, CA, (February 25, 2003) – Hub360, www.hub360.com, the leading onlineMarketplace and service provider for the Action Sports Industry and K-Five Board ShopAmong the premiere surf, skate and snow retailers in the country, announced plansTo develop an e-commerce website for consumers today. Backed by the growing demandFor extreme sports products and information online, hub360 will develop a branded Business to consumer e-commerce website for K-Five that will showcase content, news,Events, promotions and products for extreme sports consumers. “Over and above theSuccess of their retail stores, K-Five’s strategy to step up their online presence willFurther strengthen their brand, allowing for one-to-one relationship marketing,Services and added customer loyalty”, stated Dan McInerny, president of hub360.

The K-Five e-commerce platform is designed to deliver state of the art features rarely seen in this, or any other industry. Through the use of animation tools, relationship marketing events and e-procurement shopping cart technology, visitors to the site will be fascinated by what they will see and do. “We are excited about the opportunity to create a dynamic online experience for board sports consumers”, said Tom Schulz, president of K-Five. We have every intention to re-create what we have delivered in our stores via an authentic online presence that consumers can go to for all of their news, events, community, travel and product needs. There are only a handful of websites out there that can deliver on that promise”.

K-Five and hub360 bring over 40 years of combined experience in the Action Sports Industry. Developing a website that is relevant to the Action Sports community will be an exciting project that will be well worth the wait. The launch date is scheduled for May 1, 2003. Look for the new website online at www.k-5.com.

About K-Five

Since 1987, K-Five has been a favorite destination for Southern California consumers.A retailer specializing in Surf, Skate and Snow related products, K-Five has Multiple locations in the San Diego area. Its new 10,000 sq ft Encinitas, CA location Features the cutting edge in design and merchandising. Featuring a music bar, Internet Kiosk, video game kiosk’s and a state of the art sound system. For more information, Please call (760) 436-6613

About hub360

Hub360 is an online marketplace and service provider for the Action Sports Industry. Members include suppliers, retailers, sales agents and industry organizations. Much like a tradeshow, hub360 has developed a single, secure location online for the entire action sports community to communicate, collaborate and conduct business more efficiently in a shared environment. Additionally, hub360 offers its members web development and hosting services, systems integration, member activation services, online marketing services, digital imaging and production services, and a private network solution for companies looking to develop their own online initiative. For more information please visit the company’s web site at http://www.hub360.com or call toll-free (877) 481-4360.