VERNON, B.C., CANADA (August 21, 2000) – Concept Snowboard Clothing (www.conceptclothing.com) has teamed up with Pacific Sunwear as the exclusive apparel sponsor for the Ultimate Snowboard Adventure Contest.

Concept will provide PacSun the apparel prizes for all the contest winners. The Grand Prize winner will receive the Stratum Jacket and Gore Pant from Concept’s top line GORE-TEX outerwear group. Concept jackets will also be awarded to the two first place winners and the two second place winners.

The contest will run for a six-week period on www.pacsun.com from August 1 to September 15. The PacSun site receives 7.7-million monthly page views and has 275,000 monthly unique visitors. The 480 PacSun stores nationwide will also be distributing one-million X-Games program pamphlets as bag stuffers during the month of August that will feature the snowboard trip on the back cover.

Over the last ten years Concept has been recognized as a leader in innovation and design of performance snowboard apparel. Concept’s extensive distribution takes the brand into fifteen countries around the globe which include Canada, U.S., Japan, Korea, Europe, and New Zealand.

Concept Snowboard Clothing is a division of Far West Industries Inc. (TSE, VSE – FWT). Far West has designed, manufactured and distributed quality sportswear and outerwear for twenty years. The company’s corporate offices and 60,000-square-foot factory are located in Vernon, B.C., Canada at the base of the rugged Monashee Mountains.