After a brief rest over the summer, it’s that trade-show time of year again, and ASR is kicking it off with a weekend of seminars in San Diego. Here’s a little insight on the convention.

Friday, September 8, 3:00¿4:30 p.m.Retail Success¿Getting Into OrbitThis seminar is a basic review for those who would like to know more about increasing sales, profits, and cash flow. This is the first part of a two-part seminar to help retailers and employees get reacquainted with basic retailing concepts. Topics discussed will include: determining initial markup, understanding the direct impact of markdowns, and how to easily compute maintained markup.

ASR Industry Reception 6:00¿8:00 Friday, September 8, 1995

This will be held at the Embarcadero Marina Park North. The park is located in front of Seaport Village, which is close to the convention center and shuttles. A show badge will permit access to this event.

Saturday, September 9, 9:30¿11:00 a.m.Retail Success¿Getting into Orbit

Review the basics in Session I, then learn how to put them to work in planning sales and profit. Discover the success of “bottom up” planning; learn how to structure your merchandising for success. Understand what profit cycles are¿and how not to let them turn into nonprofit cycles.

Saturday, September 9, 1:30¿3:30 pmGood Store Design Isn’t Good EnoughJeff Grant, president, Trio Display

Retailing won’t get any easier in the future. Find out how you can make simple design elements in your store work harder, better, and for less money than you thought. Hour-and-a-half-long sessions will include slide presentation, valuable handouts, and a Q & A session for your special store challenges.

Additional seminars and roundtable discussions will include: Who’s Plugged In?

An introduction to the Internet and what it means to your business. Plus, on-line demonstrations by major providers and Q & A opportunities with ASR industry leaders already maintaining Web sites.Personal Money Management

You might be great at managing your store’s finances, but what kind of shape is your financial future in? Join us for this special session and get expert advice from an industry CPA.

This year keep an eye out for the vert ramp that will be up and in use throughout the show. Vert ramp demonstrations will be held three times a day.

Also parents, this year ASR has a special three-day session called Camp ASR for kids ages 8¿14. The activities will include: learning how to assemble skateboards, watching how surfboards are made, understanding magazines and how they are put together, and learning more about the environment. For more information and prices, contact: Camp ASR, P.O. Box 1899 Laguna Beach, CA 92652; phone: (714) 376-8144; FAX: (714) 496-3932.