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  • Improvements for 2010/11 Winter Season Include:

20 New Terrain Park Features, QR Codes and Resort Blog, New Private Lesson Center, Renovations to The Lodge at Sunspot, Plus More!

WINTER PARK, COLO. (November 10, 2010) – Winter Park Resort, one of Colorado’s premier resort destinations, will open Wednesday, November 17, 2010 for its 71st season. While still developing the recently completed Village at Winter Park, the 2010/11 season will reveal investments in infrastructure and raising the level of guest service throughout Winter Park Resort. The season already looks promising with the improvements, early season snowfall and increased snowmaking production.

“As another season quickly approaches my excitement builds with each snowfall. The energy at the resort is contagious as employees return and the shops and restaurants prepare to open,” said Gary DeFrange, president/coo at Winter Park Resort. “Significant early season storms paired with ideal temperatures for increased snowmaking production are setting the foundation for a strong season.”

What’s New at Winter Park Resort in 2010/11?

Enhancements include the purchase of two new snowcats, additions to the ski, snowboard, and bike rental fleet, trail maintenance, new mountain web cameras, new personal radios across and upgrades in IT and on-mountain infrastructure.

Terrain Park Features

Winter Park’s six progressive terrain parks are receiving 20 new rails including: two propane tanks-jibs, “Kid” the horse feature is back ‘from pasture’, 20 single-barrel rails with a variety of configurations of flat, kinked, C-rails, rainbows, etc. In addition, there are sections that can be combined to create almost any imaginable configuration of rail feature!

QR Codes and Resort Blog

Two new technical advances are the use of QR Codes (or box codes) and a resort blog. QR stands for ‘quick response’ codes, which is a barcode readable by camera phones enabled with a QR scanner. This code gives access to the mobile website winterparkresort.com/onthego <http://ri2.mobi/r/38>  (short link http://ri2.mobi/r/38 <http://ri2.mobi/r/38> ) where guests can view the video library, live webcams, live weather conditions, lift and trail statuses and weather forecasts. Once scanned, the page can be bookmarked for easy use or the guest can type in the URL. Codes can be found on grooming reports and posted on trail map signs on-mountain. Snow reporting will be live on opening day.

To keep readers informed on a new level, four members of Winter Park Resort’s marketing team will begin blogging at the beginning of the season. Articles will highlight terrain parks, youth programs, events, multimedia, interviews with staff and guests, news items, press releases, plus more. Receive RSS feeds from blog.winterparkresort.com.

The Lodge at Sunspot

The Lodge at Sunspot, atop Winter Park Mountain and the premier dining property, will be receiving a facelift both inside and out. Stonework, entry doors, environmentally friendly deck and exterior stain, and new carpet and furniture will be completed in preparation for The Lodge at Sunspot’s 20th anniversary in 2012.

Improved Parking

A significant project for 2010-11 includes paving 822 marked spaces at The Vintage Hotel parking lot to improve guest experience as they walk from free parking to the Village Cabriolet.

Pine Beetle Mitigation

Pine Beetle mitigation is another major on-mountain investment. Along with capital, Winter Park and local water provider stakeholders were awarded a grant from the Colorado Community Forest Restoration Pilot Grant Program to improve forest health. The objective is to decrease fire hazard, encourage new tree growth for a healthy, stable watershed, and reduce safety hazards to skiers and mountain bikers. Environmentally, Winter Park is increasing efforts in recycling programs for guests and employees, composting, and reduction of water waste.