The Vans Hi-Standard Snow Series World Tour Returns January 2017

Vans Hi-Standard Snow Series World Tour Returns January 2017
International Snowboard Jam Emphasizes "Style is Everything"

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Cypress, CALIF. (January 11, 2017) – Vans kicks off 2017 with the return of the Vans Hi-Standard Series, an international all-ages contest inviting snowboarders to showcase true style and expression in an exciting open-jam format. With a new stop in Switzerland and a grand finale in California, the Vans Hi-Standard global series will be touring across the US, Canada, Switzerland, Korea, and France. The inclusive snowboard jam will feature an original big air jam format where riders are judged by individual style only, with no rotations over 720 permitted. For the grand finale, Vans will bring a new, non-traditional feature into the fold by creating a unique custom-spec course, where riders are encouraged to push the boundaries of their creative expression.

Beginning January 14 at Mount St-Louis, Ontario Canada, and Phoenix Park, Gangwon Korea, riders will compete in a unique exhibition of style. Offering free registration, lift tickets and food, the Hi-Standard Series is will award over $50K in cash and prizes and challenge riders to push their imaginations with innovative tricks. The "Van Doren Rail Best Trick" will grant cash on the spot for the most creative maneuvers while Vans rewards the "Most Improved Rider," "Worst Bail," and names a deserving MVP on each stop of the tour. With no spins over a 720 allowed, only the most inventive competitors will be considered for the billing.

When talking about individual style, Vans Snow team rider Blake Paul states, "It's not about what you do, it's how you do it."

In addition to the contest, Vans is thrilled to host the House of Vans workshops for non-competitors, giving spectators and family members a pair of their very own Vans to customize alongside an artist from each city. Fans and competitors can also expect to see familiar faces from the global Vans Snow team throughout the tour. Now is your chance to stand out—style is everything!

Official dates for the 2017 Vans Hi-Standard Series
January 14 – Mount St. Louis, Ontario, Canada
January 15 – Phoenix Park GW, Korea
January 21 – Mont Avila, Quebec Canada
January 21 – Mellowparks, Beijing, China
February 4 – Carinthia Park, Vermont, United States
February 18 – Chamrousse 38, France
February 18 – Norquay, Alberta, Canada
February 25 – Gindelwald, Switzerland
March 4 – Copper Mountain, Colorado, United States
March 11 – Mt. Seymour, British Columbia, Canada
March 18 – GRAND FINALE – Sierra-at-Tahoe, California, United States

Summer Jam dates
June 20 – HCSC, Oregon, United States
July 1 – Whistler, British Columbia, Canada
August 12 – TBC, Argentina

For scheduling information, updates, rules and regulations for the Vans Hi-Standard Snowboard Series, visit Vans.com/HiStandardSeries.

 #VansHiStandard

About Vans

Vans®, a VF Corporation (NYSE: VFC) brand, is the original action sports footwear, apparel and accessories brand. Vans authentic collections are sold globally in more than 75 countries through a network of subsidiaries, distributors and international offices. Vans also owns and operates nearly 600 retail locations around the world. The Vans brand promotes the action sports lifestyle, youth culture and creative self-expression through the support of athletes, musicians and artists and through progressive events and platforms such as the Vans Triple Crown of Surfing®, the Vans U.S. Open of Surfing, Vans Pool PartyVans Custom Culture, Vans Warped Tour®, and Vans' cultural hub and international music venue, the House of Vans.

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