TRAVIS KENNEDY SIGNS WITH KING DUCE APPARELLake Tahoe, CA—It’s official! King Duce welcomes professionalsnowboarder and Forum superstar Travis Kennedy to the team. Kennedy will represent KingDuce apparel sporting the logo at competitions and events as part of an exclusive three-year endorsement deal.

Kennedy’s celebrity status within the snowboard industry, passion for music, andoverall charisma makes him a perfect fit for King Duce.

Kennedy expressed his thoughts while celebrating the new sponsorship with King DucePresident, Chris Rockwell, at the Men’s Club in Reno, NV. “This shit’s going global!The music’s on fire and the look is fresh. I’m hyped to be part of the King Ducefamily.

Rockwell portrays similar enthusiasm. “Travis Kennedy and King Duce are a match made inheaven. He lives life at 100 miles per hour whether it’s riding, working on his music,or partying. I love it!

Besides launching its apparel brand in late 2006 King Duce is producing music withpopular rap artists like Keak da Sneak and others. King Duce plans to sponsor otherpro athletes in the action sports realm.

Founded in Northern Cali King Duce is a lifestyle movement representing undergroundmusic artists and action sports athletes from across the globe. In addition King Ducebrands its logo designing apparel for men and women. From the streets of Oakland, greenforests of Humboldt, and Lake Tahoe mountaintops the King Duce family unites with acommon theme of living life passionately. King Duce prides itself in capturing thefearless and innovative style of today’s youth. Duces up!!