Lake Forest, CA – With the snowboarding season right around the corner, ThirtyTwo has launched a brand new website just in time to get the kids hyped for the fast approaching winter shred. By logging on to www.thirtytwo.com, snowboarders will lose some of the summer boredom and get the scoop on all the new boot designs before they even hit the stores. The site also includes all of the details on every technical feature for each and every ThirtyTwo boot, plus the latest footage of our pro team and in-depth interviews.

ThirtyTwo is focused on fit with four major attributes that set our boots apart from the rest: Lightweight, moldable, comfortable and high-performance.

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About ThirtyTwo: Since 1995, ThirtyTwo has been pushing snowboard footwear technology. Being a team-driven company from day one has kept ThirtyTwo on top of the snowboard monopoly. Whether it’s one of our pro riders, Janna Meyen who dominates women’s snowboarding or our Research & Development Product Manager, Joe Curtes ruling the half pipe, ThirtyTwo is ridden and tested by the best! No corporate bullshit, no diversifying to make a buck—just straightforward lacing.