The 12th edition of the Ride Shakedown presented by Videotron will take place
at Mont Saint-Sauveur April 5 and 6

 

Sébastien Toutant, Maxence Parrot and rivals will compete for the $50 000 purse

 

Montreal, March 2013 – A telltale sign that spring is on its way, Dizzle Entertainment announces that the 12th edition of the Ride Shakedown presented by Videotron will be back at Mont Saint-Sauveur April 5 and 6.

Again this year, the most important Slopestyle snowboard competition in the country will amaze the 25,000 spectators there to witness the skills of 40 professional athletes competing for a total cash prize of $50,000, which includes $20,000 for the winner of Saturday’s main event.

Sébastien Toutant will attempt to defend his 2012 title. This year, the rider from l’Assomption and four-time champion of the Ride Shakedown climbed the podium twice at TTR tour events, both in Big Air and Slopestyle, on top of having finished first in the Big Air tour ranking.

Toutant will need to keep an eye on the up-and-comer of this season, Maxence Parrot from Bromont. This winter, Parrot was accorded the title of second champion in Slopestyle at the X Games presented in Colorado, and was also crowned winner of the Big Air O’Neill Evolution in Switzerland.

Along with them we will also find Japanese Yuki Kadono, member of the Ride Snowboards team and winner of the Beijing Oakley Shaun White Air & Style, as well as Norwegian Stale Sandbech, member the Oakley team and bronze medalist in the recent X Games Big Air.

Amongst the Quebecers we will also have Frank April (Rivière-du-Loup), rail pro and winner of the X Games Real Snow, Antonin Chamberland (Ste-Adèle) and Charles Reid (Mont Tremblant). The complete list of participants will be available online on the event website www.rideshakedown.com.

In addition to these top names, 80 amateurs will take part in the Oakley qualifications in the hopes of earning their spot in the semi-finals against the invited professional athletes. Those interested can still sign up on the Ride Shakedown website.

This grand snowboarding event remains free again this year for spectators, but those who want to reserve their seat in the stands can purchase their ticket at the following address: http://rideshakedown.com/vEDNs.

New in 2013!

“We are happy to be back again this year to present an event created for the riders, which has become a must for fans of snowboard and action sports of all ages,” declares Patryck Bernier, co-founder of Dizzle Entertainment, producer of the Ride Shakedown.

“The Ride Shakedown is a pillar of the snowboard culture in Canada and once again this year, we will innovate by presenting new ideas,” maintains Brendan O’Dowd, business partner of Patryck Bernier, mentioning his pride of seeing the event appear in the Top 10 snowboarding events of 2012 according to Transworld Snowboarding Magazine.

What’s new:

-More than a competition, the Ride Shakedown is a happening to celebrate snowboarding, action sports and the culture that surrounds it all. In this mindset, the vendor village will be even more interactive and will double in size with a larger amount of participants from the action sports industry. Thanks to DC Shoes, the skateboard mini-ramp will be back again this year in the village.

-A rail setup, always unique and renewed year after year to surprise and allow athletes to impress the crowd, which will be revealed exclusively on the Videotron Facebook page at facebook.com/videotron right before the event, on April 5.

-The Big Air jump will be larger for the athletes to execute even more spectacular tricks.

-On top of the skateboard halftime show, the mini-pro halftime show will allow 13 year olds and under to shred on a setup adapted to their skill level in the Ride Shakedown course. This segment is to promote youth in snowboarding and demonstrate the accessibility of the sport.

Ride Shakedown presented by Videotron 2013 event schedule

Friday April 5, 2013

08:00 a.m.                    Registration for Oakley amateur qualifications / Coors Light Rail Jam

09:00 a.m. – 10:30 a.m. Practice riders AM

10:30 a.m. – 12:00 p.m. Practice riders Pro

12:00 p.m.                    Ride Shakedown village opens

1:00 p.m. – 3:00 p.m.    Oakley amateur qualification

3:15 p.m. – 3:45 p.m.    Qualifying riders announced

3:45 p.m. – 4:45 p.m.    Coors Light Rail Jam qualifications

5:00 p.m. – 6:00 p.m.    Course maintenance / Village animation

6:15 p.m. – 7:45 p.m.   Coors Light Rail Jam Semi-final

8:00 p.m. – 8:30 p.m.    Rail Jam Coors Light Final

8:45 p.m. – 9:00 p.m.    Awards Ceremony

22:00                           Shakedown Coors Light Afterparty – Bar at Mont Avila (18 years and up)

 

Saturday April 6, 2013

08:00 a.m.                    Registration office opens

10:00 a.m.                    Ride Shakedown village opens

10:00 a.m. – 12:00 p.m. Practice invited pros

1:00 p.m. – 2:00 p.m.    Snowboard Canada autograph session with pro riders

2:45 p.m. – 4:45 p.m.    Ride Shakedown presented by Videotron semi-final

5:00 p.m. – 5:30 p.m.    Mini-pros Halftime show (13 and under)

5:45 p.m. – 6:30 p.m.    Skateboard Halftime show (pro skateboard on the ramp setup)

6:30 p.m. – 7:00 p.m.    Course maintenance / Village animation

7:30 p.m. – 9:00 p.m.    Ride Shakedown presented by Videotron final

9:30 p.m. – 10:00 p.m. Awards Ceremony

10:00 p.m.                    Coors Light présente l’afterparty Volcom Ride Shakedown – Bar and cafeteria at Mont Avila (18 years and up)

The Ride Shakedown presented by Videotron on TVA Sports, illico and Sportsnet

The Ride Shakedown 2013 at Mont Saint-Sauveur will also be featured in your living room thanks to Videotron and our two partner broadcasters TVA Sports and Sportsnet. Firstly, a documentary called Ride Shakedown – Occupation : professionnel en snowboard will be presented on TVA Sports March 30th at 11:30 am, as well as on illico télé, illico.tvillico.tv on iPad and illico mobile platforms. We will discover three types of snowboarders: the professional athletes who live off their sport by participating in film productions across the world, those who cover the international competition circuits, as well as the new generation that makes its mark in local competitions, all this with the background of the Ride Shakedown.

Also, the 60 minutes Ride Shakedown 2013 highlights show will be broadcasted on TVA Sports April 13th at 11:30 am, and the English version will be on Sportsnet April 20th at 5 pm. You can now browse through the Ride Shakedown exclusive section on channel 900 as well as on all of illico on demands platforms, where you will find highlight shows from 2006 to 2012 and the Ride Shakedown documentary Le Ride Shakedown 10 ans plus tard. For full details on all of these broadcasts, head to www.illico.tv/rideshakedown

Unique competition format

What distinguishes the Ride Shakedown and contributes to its success is first and foremost its competition format, a laid-back and festive environment where the constraints on the athletes are minimal. At the center of the action, the public benefits from an accessible and entertainment-packed show. At the Ride Shakedown, the athletes participate in a Slopestyle competition, which involves mastering two distinct disciplines: the Big Air and a rail with different features which is only unveiled on the first day of the competition, a long-awaited day for the athletes and spectators. The professional athletes are the essence of the show, however the amateurs also play an important role and will make a valiant effort to mark their place among the pros. New talents are discovered every winter!

Partners of the Ride Shakedown presented by Videotron

The 12th Canadian edition of the Ride Shakedown is made possible thanks to the support and participation of Ride Snowboards, title sponsor, Videotron, event presenter, Mont Saint-Sauveur, Empire, Oakley, Coors Light, Rockstar as well as XtraSlush, POP Headwear, Youdeal.com, Snowboard Canada Magazine, Moog Audio, 33mag.com, Transworld Snowboarding, Consignaction, Troublemakers, NRJ and Virgin Radio.

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About Ride Snowboards

For passionate snowboard enthusiasts of all ages, Ride represents an uncompromised, fun-at-all-costs approach to life. Founded in Redmond, Washington, in late 1992, Ride hit the market with a vision – to create a snowboard company for the people, built upon technical innovation, superior quality and living the dream. Today, based in Seattle, Ride continues to stay true to its original goals. For Ride, it’s not about being the biggest; it’s about being the best at what they do. Offering a full range of quality boards, boots, bindings, apparel, helmets and more, Ride has worked tirelessly to maintain its distinct brand identity and has firmly established itself as a leader in the snowboard industry, doing business in 53 countries through its wholly-owned subsidiaries and distributor network. For the latest, visit www.ridesnowboards.com.

Dizzle Entertainment, architects of the Ride Shakedown

Brendan O’Dowd and Patryck Bernier, founders and partners of Dizzle Entertainment, have been offering event-oriented design, marketing and management services since 2004, to which they have afterwards added expert advice services for designing snowboard parks. Today, Dizzle is credited with major accomplishments including design, branding and management of the snow parks for Mont Saint-Sauveur International, the Vans Hi Standard series, Bromont Nuit Blanche, the Junior Futur Pro Tour competitions and the Ride Shakedown, the international snowboarding competition. For more information: www.dizzleinc.com.