THE NORTH FACE MASTERS OF SNOWBOARDING ARRIVES AT CRESTED BUTTE, COLORADO, FEBRUARY 12-15, 2009Tour leaders Shannan Yates and Matt Annetts head to Crested Butte, Colorado, in an attempt win the overall titleRegistration now open on www.thenorthfacemasters.com.

Salt Lake City, Utah, February 3, 2009—The second stop of The North Face Masters (TNF Masters) competitive big mountain snowboarding tour arrives at the famed Crested Butte Mountain Resort (CBMR) February 12-15, 2009. The three-stop tour is the first competitive snowboarding series specifically tailored to fill a competition gap in the sport of big mountain snowboarding. After a sold-out first stop at Snowbird, Utah, where more than 100 competitors proved big mountain snowboarding is thriving, tour organizers, athletes, sponsors, and media look forward to the next progression of big mountain riding in the series. Spots are still available, to register log onto www.thenorthfacemasters.com“Crested Butte is excited to host TNF Masters and such a high caliber of rider,” said CBMR Communications Director Todd Walton. “Our mountain speaks for itself in regard to challenging terrain, steep runs, and some stellar viewing spots. This group should have some big fun here in Crested Butte, experience a unique place, and of course, enjoy some adventures on and off the mountain.”World-class big mountain snowboarders from around the globe are heading to Crested Butte for the second stop of TNF Masters, including TNF Masters Snowbird winners Shannan Yates and Matt Annetts, runner up Michelle Locke, as well as Rachel Sheidow, Laura Dewey, Ralph Backstrom, Korey Kaczmarek, Jonathan Penfield and TNF Masters 2008 champion Clif Dimon.A big mountain snowboarder’s dream, Crested Butte offers some of the greatest competition venues on the continent. The first resort in the United States to initiate an extreme freeskiing contest, CBMR has the longest running event of this kind, the Subaru US Extreme Freeskiing Championships. This will be the first year TNF Masters has stopped at CBMR.“For MSI, having a Crested Butte stop on the calendar is just perfect,” said MSI president and former Crested Butte resident Adam Comey. “The mountain itself is a great venue for showcasing what big mountain snowboarding is all about, and to work with our friends at CBMR is always great. I’m really looking forward to seeing what these athletes will be throwing down.”The North Face Masters of Snowboarding Crested Butte, Colorado,

Schedule February 12-15, 2009Thursday, Feb 12 Registration9:00am-3:00pm Athlete registration open Elevation Hotel9:00am-3:00pm Media check-in Elevation Hotel9:00am Venues announced Capital room3:30pm-4:00pm Athlete meeting Elevation HotelFriday, Feb 13 Masters Day 19:00am-3:00pm Media check-in Elevation Hotel9:00am-2:00pm Day 1 start4:00pm-4:30pm Athlete meeting Elevation HotelSaturday, Feb 14 Masters Day 29:00am-1:00pm Day 2 run 1 start1:00pm-3:00pm Day 2 run 2 start4:00pm-4:30pm Awards Mountaineer Square4:30pm-5:30pm Athlete poster signing Mountaineer Square9:00pm Wrap-up Party LoBarSunday, Feb 15*Weather DayFans of big mountain snowboarding can catch same-day coverage of the Semi-Final and Final rounds of each TNF Masters event on www.thenorthfacemasters.com where there are complete videos, photos, athlete profiles, detailed event schedules, registration information, media credentials application and more.

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Special Thanks To:The North Face, Primaloft, Snowbird Ski & Summer Resort, Crested Butte Mountain Resort, Kirkwood Mountain Resort,Mountain Sports International.