WHO: Red Bull, Snow Park Niagara Falls and approximately 50 snowboarders throughout the Northeast and US.

WHAT: Snowboarders sliding on rails, jumps and anything else they can carve and fly off – all in the heat of the summer

WHERE: The first of its kind in the region, Snow Park Niagara Falls is located at 427 First Street, Niagara Falls NY 14301. Red Bull Buttercup takes place on the bottom of the Snow Park Niagara Falls snow hill.

WHEN: July 9, 2009

    7:00 – 10:00 PM
    (Rider Registration at 5pm, practice 5:30-6:30pm)
    Free Event for Spectators

MORE:

Snow Park Niagara Falls’ SnowMagic technology makes snow all summer long to prolong winter fun.  The technology can make snow in ANY temperature.  Other summer activities include an NHL size rink with artificial ice, a snow play area and a tubing hill that will be converted for Red Bull Butter Cup features.

Red Bull Buttercup is a contest series that takes place on East Coast.  It’s all about how much style Snowboarders can spread onto the custom-made board features also known as a “butterpads.” Jib, bonk, tap and slide your way across the multi-featured pad, however you like, just make sure you lay it on with a lot of smooth buttering.

50 of the top East Coast Regional riders will go head-to-head in a jam formatted event, carving and spreading the snow like butter for $5000 in cash and prizes.  Overall style and creativity will help the cream rise to the top. Only tricks that include buttering will count for judging, so be ready to spread it on in this purely pasteurized competition!

About Snow Park Niagara Falls

Snow Park Niagara Falls is a premier outdoor winter sports park located in downtown Niagara Falls. The Park consists of a tubing hill, snow play area and a NHL regulation size synthetic skating rink. Check out Snowmagic.com and Snowflex.com for details on how snow will be made this summer. Snow Park Niagara Falls has the ability to produce snow in all weather, making fresh snow everyday! The skating rink has a unique synthetic ice skating surface allowing blades to glide as smooth as if they were on ice.   It is a true skate-like-ice surface allowing outdoor skating in all temperatures.