HUNTINGTON BEACH, Calif.–April 1, 1999–Amazon.com Auctions Offers PacificTradingPost.com’swww.skatesurfsnow.com Division and Millions of E-commerce Fans a Fun,Easy-to-use, and Trustworthy Place to Buy Extreme Sports Equipment —
PacificTradingPost.com, Inc. (OTC BB:PTRD) subsidiarywww.skatesurfsnow.com is among the first 12 items for bidding atAmazon.com Auctions, the new shopping services from Amazon.com, Inc.(NASDAQ:AMZN), the No. 1 online video, music, and book retailer. Withalmost 8 million customers, Amazon.com is the premier destination forPacificTradingPost.com (“P-Trade”) to reach qualified and experiencedonline shoppers and have auctions featured across millions ofAmazon.com’s pages.
“To be included in the Amazon.com Auctions site represents thelatest achievements in our goal to expand our Internet presence andincrease traffic to our www.skatesurfsnow.com online retail store,”stated Frank Drechsler, president and chief executive officer atPacificTradingPost.com. “Our e-commerce site already attractsthousands of users every day with the latest in extreme sportsequipment for youth consumers, 85% of whom are already online.”
Amazon.com Auctions is a customer-friendly destination forshoppers. P-Trade will benefit from special advertising opportunitieson the Amazon.com Auctions home and category pages and from a varietyof management tools, making it easy to register and sell high volumesof items. Because of Amazon.com’s familiar design and easy-to-usefeatures, sellers and buyers will enjoy the very best online auctionexperience.
“www.skatesurfsnow.com played a key role in the development ofour online auction marketplace,” said Jeff Blackburn, director ofmerchant services at Amazon.com. “With the help ofPacificTradingPost.com and other merchants, we are driving to reachour goal of allowing customers to find, discover, and buy any productsthey want at Amazon.com.”
PacificTradingPost.com pioneered online sales of extreme sportsparaphernalia to the youth sports consumer. This has enabled theCompany to capture a large audience through its www.skatesurfsnow.comonline retail store, as well as e-commerce order fulfillment servicesfor leading sports manufacturing firms.
Amazon.com Auctions is the premier destination for people tosearch for and discover great deals on their favorite collectibles,hard-to-find items, and other goods, such as skateboards, surfboards,snowboards, and mountain climbing equipment. The Auctions site willoffer items in a safe and secure environment, with the buyers’experience backed by the Amazon.com Auctions Guarantee. The guaranteeprogram sets a new online auction safety and security standard, byproviding buyers up to $250 against misrepresentation or non-receiptof goods. Some restrictions apply; guarantee details are available byvisiting the Amazon.com Auctions site.
Amazon.com is offering $10 gift certificates for all first-timewinning bidders as an incentive to discover and purchase items atAmazon.com Auctions, including P-Trade’s line of extreme sportsequipment. At the same time, PacificTradingPost.com will benefit fromhaving Amazon.com Auctions automatically promoted on millions ofAmazon.com’s book, music, and video product pages.
About PacificTradingPost.com, Inc.
PacificTradingPost.com, Inc. is the leading extreme sportse-commerce company with sales of skateboard, snowboard, surfing, andmountain climbing equipment and ancillary products.
About Amazon.com, Inc.
Amazon.com, Inc., the Internet’s No. 1 video, music, and bookretailer, opened its virtual doors on the World Wide Web in July 1995.Today, the Amazon.com store has expanded to offer more than 4.7million book, music-CD, video, DVD, computer-game, and other titles,plus online auctions, secure credit-card payment, personalizedrecommendations, and streamlined ordering through 1-Click(SM)technology.
Amazon.com operates two international Web sites: www.amazon.co.ukin the United Kingdom and www.amazon.dde in Germany. Amazon.com alsooperates PlanetAll (www.planetall.com), a Web-based address book,calendar, and reminder service. It also operates the Internet MovieDatabase (www.imdb.com), the Web’s comprehensive and authoritativesource of information on more than 150,000 movies and entertainmentprograms and 500,000 cast and crew members dating from the birth offilm in 1892 to the present.
This announcement contains forward-looking statements thatinvolve risks and uncertainties that include, among others,Amazon.com’s limited operating history, anticipated losses,unpredictability of future revenues, potential fluctuations inquarterly operating results, seasonality, intense competition, risksassociated with system interruption, management of potential growth,high leverage and risks of new business areas, internationalexpansion, business combinations, and strategic alliances.
More information about factors that potentially could affectAmazon.com’s financial results is included in Amazon.com’s filingswith the Securities and Exchange Commission, including its AnnualReport on Form 10-K for the year ended December 31, 1998. Amazon.com,Amacon.co.uk, Amazon.de, Internet Movie Database, PlanetAll, Earth’sBiggest Bookstore, and 1-Click are either registered trademarks ortrademarks of Amazon.com, Inc. or its affiliates. All other namesmentioned herein may be trademarks of their respective owners.