Wrightwood, CA – October 4, 2010: Mountain High has long been a hub for freestyle snowboarding and skiing. Now, with winter just a calendar-flip away, the Southern California resort is set to launch its newest and longest terrain park ever. This time at the East Resort! 1.6 miles of continuously flowing terrain will make this new park one of the most sought-after on the West Coast, and give visitors two great areas to choose from. Says John McColly, Director of Marketing, “The goal is to create a world-class terrain park at East, making use of the perfectly-groomed slopes and spreading out the traffic between East and West to create a better experience for ALL guests, park-oriented or not.”
Mountain High’s West Resort has dominated its park scene since the mid 90s
but the East Resort is actually better suited for terrain. Its runs are
longer, the trails are more spread out, and Goldrush’s gradual pitch is
perfect for features of all shapes and sizes. Mountain High will capitalize
on this by offering a brand new park with features and variations that have
never before been seen. There will be a mixture of both big and small
elements including banks, hips, jibs, and jumps. There will also be a
second learn-to-ride zone at the top of East built solely for beginners.
This area will be filled with lower-level features including plenty of fun
banks and rollers, and a small BoarderCross course.
Says Justin Montoya, Terrain and Snow Surfaces Manager, “The East Resort is
a blank canvas with big, wide runs that lend themselves perfectly to long
lines of flowing terrain features. This is something brand new for Southern
To create the best park possible, Mountain High spent the entire 2009/10
season testing the terrain, establishing features & locations, and fielding
suggestions from its guests. The new park incorporates these lessons and
blends itself with the natural contours of the mountain to create a
spectacular top-to-bottom run that is exhilarating but compliments the
terrific alpine experience the East Resort is famous for. Overall the
program will better distribute guests between East and West, give freestyle
riders and exciting new park to ride, and showcase the sheer amount of
terrain Mountain High has to offer.
At the West Resort the park crew has been busy polishing existing jibs and
fabricating new ones. Two stand-outs are a new stair feature in the
Playground and a “Pipe” jib designed and sponsored by Skullcandy. The
stairs will come in either a 20 or 30 foot version and employ removable
footings so rails can easily be interchanged. This lets Mountain High vary
the difficulty of the features and create customized set-ups for events and
Mimicking Skullcandy’s iPod docking station labeled the “Pipe,” this new jib
comes complete with built-in speakers and a removable DJ booth so riders can
not only hit the feature but be entertained as they do so. Skullcandy DJs
will make regular appearances at the resort this year, providing audible
excitement for both competitions and the general public alike.
Riders love coming to Mountain High because there is always something new.
From the quality to the variety, the resort has been on the cutting edge of
park design for the better part of 15 years. This winter Southern
Californian’s have a second Mountain High park to choose from filled with
new ideas and new passion. As always, a legendary winter experience is what
the resort aims to provide and visitors are encouraged to post their
comments on the resort’s forum at mthigh.com.
For more information or to schedule an interview, please contact John
McColly, Director of Marketing, at 760-316-7803 or firstname.lastname@example.org.
Mountain High is Southern California’s closest winter resort located just an
hour and a half from Los Angeles and Orange County. The area consists
of three separate mountains (Mountain High East, West, and North), and
offers a wide variety of lifts and trails, world-class terrain features, an
outstanding Winter Sports School, and the region’s largest tubing area.
Snowmaking covers more than 80% of the mountain delivering consistent snow
conditions from November through April, and night riding is available every
night until 10pm. Mountain High is traditionally the first resort in
Southern California to open each season and a proud member of the
Sustainable Slopes environmental program. Get more at mthigh.com.