Mark Carter Enters The North Face Snowboard Team
The North Face welcomes world-renowned big mountain rider to its legendary team

SAN LEANDRO, California— January 14, 2009 — The North Face, the world’s premier supplier of authentic, innovative and technically advanced outdoor apparel, equipment and footwear, today announced snowboarder Mark Carter has joined its athlete team. The North Face has a team of more than 60 professional global athletes which includes snowboarders, skiers, rock climbers, mountaineers, and endurance runners.

“Mark brings good energy to The North Face athlete team, and his enthusiastic and inspirational approach aligns with The North Face’s Action Sports segment,” said Aaron Carpenter, Vice President of Marketing for The North Face. “We are pleased to continue our big mountain commitment by welcoming Mark to the family.”

Growing up on a cattle ranch in Wyoming, Carter has been snowboarding for 18 years. He recently wrapped up filming for Brain Farm and RedBull, and took second in the 2008 Quiksilver Natural Selection: All Mountain Invitational at Jackson Hole. He was featured in Teton Gravity Research’s Anomaly and Lost and Found, and has filmed with 1241 Pro, Bluebird Wax and Mongo Pro. A self-proclaimed “mountainman,” Carter spends his entire year outdoors. When he’s not riding he can be found guiding fly fishing and hunting trips.

“Being able to progress in the sport of snowboarding is very important to me,” said Carter. “Exploring new zones, working with new technology, pushing that next limit is essential to the progression of riding.”

For more than 40 years The North Face athlete team has defined the limits of what is humanly possible, and continually works with Research, Design & Development, creating innovative designs that push new technologies and inspire cutting-edge products.

“The North Face athlete team is one big, very talented, family,” said Carter. “I’m very honored to be a part of it.”

For more information on Mark Carter, and The North Face athlete team, check out www.thenorthface.com