Portland, Maine ……. Carlisle Sports Management announced today the renewal of a long term relationship between Boeri Helmets and Kim Stacey, the #2 ranked American FIS female half-pipe rider in the world.

Boeri has been sponsoring athletes in the United States and Canada for several years. “We have a great relationship with Kim… she is a super role model for youth and very good representative of helmet use,” said Boeri’s Director of Marketing, Roger Williamson.

Stacey really enjoys using a helmet. “The whole idea of wearing a helmet is smart,” she said. “It doesn’t hold me back at all. I feel very comfortable and protected.”

Williamson points out that it is athletes like Stacey and her commitment to wearing a helmet that make it beneficial for the company. “When you strap on your board or skis, a helmet is not a requirement. Kim has been wearing our helmets for six years. That’s a commitment. This is the type of athlete we are interested in.” Boeri currently sponsors approximately 200 skiers and snowboarders in both the U.S. and Canada.

Stacey was once the youngest rider to sign with Boeri. Now, at age 19, she continues to be appealing to Boeri because of her talent and growth potential. “We hope to continue our relationship with her right through the 2002 Olympics and beyond,” continued Williamson.

Stacey, a member of the U.S. “A Team”, lives and trains at Stratton Mountain in Vermont. She has plans to compete in a full schedule of half-pipe competitions around the world this season.

Carlisle Sports Management is an athlete management and marketing company specializing in alternative sports.

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Media contacts:
Erich Schneider
Betsy Perry
Carlisle Sports Management
207-741-5260
fax: 207-741-5254
PO Box 17574
Portland, ME 04112
207-671-8287
fax: 207-767-8183
erich@carlislesports.com
www.carlislesports.com
Betsy Perry 207-741-5260
fax: 207-741-5254