Burton Creates New US Open Snowboarding Qualifiers Competition

BURLINGTON, Vt. (November 20, 2012) Burton Snowboards is excited toannounce that as a part of the next chapter of the 2013 Burton US Open, the qualifying rounds will become a stand-alone, East Coast event called the Burton US Open Snowboarding Qualifiers presented by MINI. Created in association with long-time partner U.S. Snowboarding, the new US Open Qualifiers will take place during a U.S. Revolution Tour stop from February 1-3, 2013 at Seven Springs Mountain Resort in Pennsylvania, a resort that has a long heritage of supporting and progressing snowboarding.

 

“Breaking out the US Open qualifiers from the US Open semi-finals and finals is a big change, but it is a super positive change because it elevates the US Open qualifying rounds beyond where they’ve ever been before,” said Greg Dacyshyn, Burton’s Chief Creative Officer. “Now, not only will the talented riders who compete in the new US Open Qualifiers have an event all their own, they will also be formally rewarded and recognized for the first time with legit prize money, important tour points and increased media exposure via a live webcast and TV show. In addition, this new event format enables a part of the US Open to remain on the East Coast where it has such a deep heritage, something that was very important to us.”

 

The US Open Qualifiers represents a new era in Burton’s longstanding history of pioneering some of the world’s best snowboard competitions. As a result of this new format, riders both in the east and out west will get to experience the excitement of snowboarding’s most iconic event that now kicks-off at Seven Springs and culminates at Vail.

 

For riders planning to compete at the US Open Qualifiers, here are a few key details on prizing, formats and registration. At the US Open Qualifiers, the top five women and top 10 men in each discipline will earn a spot to move on to the semi-finals at the prestigious US Open Snowboarding Championships, taking place at Vail Mountain from February 25-March 2, 2013.  In addition to scoring a spot at the US Open in Vail, top placing riders will earn a piece of a $20,000 prize purse, 4Star World Snowboard Tour points and U.S. Revolution Tour points. The format at the US Open Qualifiers will feature 70 men and 30 women competing in slopestyle on Saturday, February 2 and in halfpipe on Sunday, February 3. Rider registration is open now through December 31, 2012.

 

And finally, guests at Seven Springs will have no shortage of excitement during the US Open Qualifiers weekend. In addition to watching the competition, guests can also enjoy the Burton Mountain Festival, which offers riders a full day of on-snow activities, including Burton 2013 product demos, live music, sponsor giveaways and a Riglet Park designed for the smallest snowboarders.

 

For complete event details, including webcast and broadcast schedules and rider registration, head to www.burton.com/usoquals

 

A big thanks to MINI, Mountain Dew, Paul Mitchell, Seven Springs and U.S. Snowboarding for their support of the US Open Qualifiers.

 

About Burton

In 1977, Jake Burton Carpenter founded Burton Snowboards out of his Vermont barn and has dedicated his life to snowboarding ever since. Burton has played a pivotal role in growing snowboarding from a backyard hobby to a world-class sport by creating groundbreaking products, supporting a team of top snowboarders andpushing resorts to allow snowboarding. Today, Burton designs and manufactures industry-leading products for snowboarding and the snowboard lifestyle, including snowboards, boots, bindings, outerwear and layering as well as year-round apparel, packs/bags and accessories. Privately held and owned byJake and his wife, Burton President Donna Carpenter, Burton’s headquarters are in Burlington, Vermont with offices in Austria, Japan, Australia and California. For more information, visit www.burton.com. Follow our line at: facebook.com/burtonsnowboards,twitter.com/burtonsnowboard and @burtonsnowboard on Instagram.

 

About MINI

MINI is involved in action sports around the world through cooperation and sponsoring activities.

As a partner of trend-conscious sports, MINI supports young and creative sports people and, in so doing, promotes the development of their sport. MINI has been the official presenting partner for the Burton Global Event Series since 2011.

 

About U.S. Revolution Tour

In its 9th season, the U.S. Revolution Tour is a three-stop tour consisting of halfpipe, slopestyle, and cross, for both freeskiing and snowboarding. The tour is designed to serve as a stepping stone for athletes making the transition from competing at the grassroots level to the elite level. Follow U.S. Snowboarding or Like U.S. Snowboarding.

 

About Seven Springs

Seven Springs Mountain Resort, located in Seven Springs, Pa., is the perfect place for family vacations that create lifelong memories. Each year the family-friendly resort hosts more than one million overnight and day guests. Located within 200 miles of the major metropolitan areas of Pittsburgh, Baltimore, Cleveland and Washington D.C., Seven Springs is easily accessible from either exit 91 or 110 of the Pennsylvania Turnpike.

 

Since 2004, Seven Springs has been committed to developing and growing its Terrain Parks, halfpipes and Olympic-size superpipe. Now, Seven Springs has seven terrain parks of varying difficulty and progressions with more than 80 features in all. Changing the game of urban snowboarding, Seven Springs Mountain Resort is proud to present The Streets at Seven Springs – a park dedicated to urban snowboarding, featuring an on-mountain replica of urban riding at its best.Pulling inspiration from the surrounding area of Pittsburgh, The Streets brings a whole new meaning to urban snowboarding. The resort’s hard work anddedication towards these efforts have been nationally recognized for three consecutive years including the 2012-2013 selection as the #1 parks and pipe on the East Coast by TransWorld SNOWboarding magazine.