BONFIRE TEAMS WITH TEXTILE-LEGEND PENDLETON WOOL TO CREATE A COZY CAPSULE COLLECTION
Portland, OR (December 13, 2011): Bonfire’s Tailored to Destroy outerwear design aesthetic meets Pendleton’s legendary wool in a limited collection serving up natural warmth and style. Why it makes sense: We’re two brands focused on common values— authenticity, quality, and craftsmanship. Why it’s awesome: You get winter and wool woven together as one.
It makes good sense for two Northwest firms to partner in a truly unique blending of technical outerwear and natural fiber craftsmanship. Bonfire and Pendleton combine to establish an entirely new order of functional, timeless apparel for the slopes and the lodge. – Jim Buckner – Pendleton Menswear Division Manager
Combining Bonfire and Pendleton has been one of the most interesting projects I have worked on. We are bringing an exciting product to the snowboarding market and beyond – each piece is timeless, unique and has lasting quality – for both on and off the mtn. – Shawn Steward, Bonfire Design Director
Thanks to wool’s natural warmth and wicking power, our Pendleton PDX Shirt is a truly a multitalented layering piece. Featuring full 60g insulation, its rugged, timeless style pays homage to long hours, hard work, and the sun setting over the open range. MSRP – $299.95
The Pendleton Cavalier Jacket is outfitted with old-school-cool varsity jacket styling, 80g insulation, and waxed cotton/laminated wool to seal out moisture. In short, it takes streetwear style to a performance outerwear level. MSRP – $399.95
Originally released back in ’92, our historic Fireman Jacket got a new lease on life this season. We added a luscious Pendleton wool lining, and the innovative new waxed-cotton shell fabric has a soft, rich hand that feels totally street. MSRP – $379.95
On the women’s side, the Pendleton Pilgrim Jacket sports a laminated wool exterior that’s rich and weather protecting with inherent breathability. The flattering long cut provides better coverage on chilly streets, while a shred-friendly feature set makes good on the mountain. MSRP – $399.95
Because layering is crucial, especially for women, we give you the Pendleton Filly. Built on button-up work shirt bones—but with longer, more feminine lines and better coverage—this toasty wool piece also features a chill-fighting Sherpa collar. MSRP – $299.95
Bonfire Snowboarding has been handcrafting quality-riding gear for nearly a quarter century at the base of the Cascade Mountain Range. In an industry filled with uniformity, we pride ourselves on being unique. Our product is finely tuned for you—built to
withstand winter’s danger and its delight, and always Tailored To Destroy.
About Pendleton: Headquartered in Portland, OR Pendleton Woolen Mills has been a family-owned business for nearly 150 years weaving world-class woolens in their Northwest Mills. Their expertise and technology have grown over the years, but their legacy of quality will never change. You can rely on a Pendleton for a lifetime of comfort and beauty. www.pendleton-usa.com