Alpine Meadows to Throw Massive 3-Day Party on the Slopes for Season Finale
$25 Lift Tickets to Other-Area Passholders, Live Music, & Annual Mad Cow Downhill Scheduled

Lake Tahoe, CA – As the only ski and snowboard resort still open at Lake Tahoe, Alpine Meadows Ski Resort will offer $25 all-day adult lift tickets to any guest with a 2009/2010 season pass from any other mountain on Friday, May 14; Saturday, May 15; and Sunday, May 16 – the mountain’s final weekend of the ski season. Guests simply present their 2009/2010 season pass at the ticket window to save (limit one ticket per day, per passholder).

With top-to-bottom skiing and riding via Summit Six Express, a mid mountain snowpack of more than 12 feet, and additional snow forecast this week, Alpine Meadows’ legendary snow is guaranteed to live up to its reputation for offering world-class terrain.

“Alpine Meadows received more than 50 feet of snow throughout winter 2009/2010, and that’s reason enough to celebrate during the mountain’s upcoming final weekend,” said Kent Hoopingarner, general manager of Alpine Meadows Ski Resort. “The ability to offer guests great snow from opening day to closing day is even more of a reason,” he added.

Live music May 15 & 16
Funky Miracle will perform live from the Alpine Meadows Bandwagon from noon to 3pm in the base area Saturday, May 15; and Subjek 2 Change will jam for the ski and snowboard season finale Sunday, May 16.

Calling all speed demons for the Alpine Meadows Annual Mad Cow Downhill
Alpine Meadows has saved the best event of the season for last: an annual cult favorite, the Mad Cow Downhill beckons all speed lovin’ skiers and snowboarders to wax up their downhill gear for this annual top-to-bottom race. A mass start for one ski division and one snowboard division will be heard by all when the Alpine Meadows ski patrol detonates an avalanche charge to signify the start. Racers can choose whichever descent route they deem fastest from the top of the Summit Six chair all the way to the base lodge. The skier and snowboarder who reach the finish first snag a 2010/2011 Midweek Plus Sunday season pass which will hang from the finish line arch. Start time is 2pm. Entry for the Annual Mad Cow Downhill is free and will take place on the base lodge sun deck. Helmets are required to race. Not into breaking the sound barrier? The Mad Cow Downhill is a spectator’s favorite from the base lodge. Binoculars are recommended for optimal viewing.

Early rates for 2010/2011 season passes available until May 16
Alpine Meadows season passes are available at the early rate until midnight of May 16, offering skiing and riding next winter for as little as $339. Purchasers can choose to pay $100 by May 16 can pay the early rate balance October 31. For all 2010/2011 season pass rates and options, visit SkiAlpine.com.

Ranked as a top winter resort by SKI Magazine, Alpine Meadows Ski Resort is situated in the picturesque Tahoe National Forest and offers skiers and snowboarders 2,400 acres of terrain. With 14 lifts, more than 100 trails, and majestic views of Lake Tahoe, Alpine Meadows is accessed via Interstate 80, 45 miles west of Reno, NV and 200 miles east of San Francisco, CA. Alpine Meadows’ parent company is San Francisco, California based JMA Ventures, LLC. JMA is a full service real estate investment firm, serving as managing member of over $500 million in existing projects. Visit SkiAlpine.com or call 530-583-4232 for more information about Alpine Meadows.