January 19, 2008 – This is the third year that Waterville Valley Resort is turning its mountain pink to raise funds for Boarding for Breast Cancer (B4BC) on Superbowl Sunday, February 3. There will be lots of ways for skiers and riders to participate including an Oakley Pink Rail Jam and an even bigger and better Ultimate Pink Raffle featuring women’s skis and snowboards from Rome, Nitro, Atomic, Roxy, Salomon, Rossignol. Flow and Forum. Also in the raffle are goggles, gloves and jackets from Oakley, Electric, Smith Optics, Spyder, Merrell, Eastern Boarder, Volcom, Thule, Wigwam, Giro and NH Old School. Burton Snowboards has donated a Hannah Teter kit of autographed jacket and pants, B4BC goggles and helmet. Pink B4BC Raffle tickets will be $2 each and sold all weekend. Boston’s KISS radio will host the raffle prize party at T-Bars on Sunday afternoon but you do not need to be present to win.
Waterville Valley’s terrain park crew will host an Oakley Pink Rail Jam for B4BC on Sunday. Registration is from 8 a.m. – 10 a.m. and the $40 entry fee includes an Exhibition poma lift ticket, Pink goodie bag and Pink Raffle ticket . The Rail Jam starts at 12:00 pm. The resort will donate the full $40 entry fee to Boarding for Breast Cancer.
Waterville Valley has raised over $16,000 to B4BC in the last two years with a goal of $10,000 this season. Resort employees participate by pledging an hour or more of their pay on Superbowl Sunday to go to B4BC. By turning the mountain Pink, Waterville Valley is supporting B4BC’s efforts to educate young women about the importance of early breast cancer detection and the value of an active lifestyle.”